Month: July 2022

In the latest of Forrester’s agency Wave reports, VMLY&R and Omnicom Performance Marketing Group (OPMG) came out as the top leaders, with the market research company scoring the agencies high on strategy and current offerings. The report, released today, analyzed 13 agency networks, scoring them in 17 categories ranging from creative services to strategic vision…

Instagram now allows users to choose between two formats when remixing a Reel on the photo- and video-sharing application. Users can have their Remix appear alongside the original video, and they can also have their video appear after the original video. Our guide will show you how to add your remix to the end of…

Meta rolled out a training hub to provide educational resources to small and midsized businesses in Ukraine. Free educational resources, training and workshops available via the hub include: Information about local partnership programs. Inspiring stories about successful businesses in Ukraine. Meta Blueprint, a global education program aimed at helping participants expand knowledge of and develop…

TikTok allows users to turn on screen time break reminders that will notify them when it’s time to take a break from the video-sharing application. When turning on these reminders, users can decide how long the app will wait before sending a notification. Users can choose a time limit between five and 60 minutes. Our…

New game releases attract more attention than the biggest of the summer movie blockbusters. A lot more. In fact, it was years ago that entertainment moguls learned to schedule movie releases such that they wouldn’t conflict with the release of highly anticipated new PC and console gaming titles. Failing to do so took money out…

Certain chips have caught up with demand, thanks to stockpiling and reduced consumer spending, but the semiconductor supply chain is still snarled up.

World Wrestling Entertainment teamed up with Snapchat to enable Snapchatters to gear up their Bitmoji for SummerSlam Saturday, July 30 at Nissan Stadium in Nashville, Tenn. A custom SummerSlam digital T-shirt for Bitmoji can be accessed via Snapcode or from WWE’s channels on Snapchat’s Discover content platform, including WWE Experience and WWE Supercut. Snapchatters adorning…

For the third year in a row, Dentsu X was the fastest-growing media agency network, expanding its billings more than 28% in 2021, and growing more than 65% over the past three years.

The methodology is designed to enable more accurate comparisons and measurement of YouTube and linear TV audience reach by eliminating redundant audience data.

Streamer reportedly cited unpublished policies limiting references to subjects such as abortion, climate change and gun laws; started running ad after “climate change” mention was changed to
“democracy.”