Only four months into its existence, Fanatics Collectibles trading card brand Zerocool is still learning the lay of the entertainment and pop culture trading card land. As it figures out what works and doesn’t work in establishing a market for culture and entertainment trading card sets, Zerocool has furthered its range in IP by acquiring…
Jellysmack to Bring 5 Series From Creators to Pinterest
Creator platform Jellysmack is teaming up with Pinterest to bring 18-episode series from five top creators to the visual discovery platform. More than 500 elite creators use Jellysmack’s technology, including Brad Mondo, MrBeast, Nas Daily, PewDiePie and Bailey Sarian, and the company said its managed content receives 10 billion views each month, adding that the…
Dole CMO on Why Purpose and Planet Is the Heart of Their Business Model
As a leader in the fresh and packaged fruit categories, Dole continues to innovate through its purpose, putting people and the planet at the heart of everything they do. In this special conversation, Antonio Lucio, principal and founder of 5S Diversity is joined by Rupen Desai, global chief marketing officer at Dole Sunshine Company, to…
The CHIPS Act Passes Congress to Boost US Semiconductor Production
The $280 billion CHIPS and Science Act wants to jumpstart the domestic semiconductor industry, starting with manufacturing.
Twitter Releases Its 20th Transparency Report
Twitter’s Transparency Report hit a nice, round number Thursday: 20. The social network said in a blog post introducing its 20th Transparency Report, “Why does this matter? Over the past 10 years, how governments attempt to control free expression, remove content and reveal the identity of account owners on Twitter has evolved significantly. Meaningful transparency…
Roku Wraps Largest Upfront Ever, Surpassing $1 Billion in Ad Commitments
Roku is taking a bigger piece of the upfront pie as the line between linear and streaming continues to erode. Last year, the connected TV company closed its upfront negotiations a full quarter earlier than usual. In 2022, Roku crossed the upfront finish line ahead of other CTV platforms and surpassed $1 billion in spending…
The Biden Stagflation Arrives
Agencies Have an Ageism Problem
If you want proof that ageism plagues the ad industry, Grace Creative co-founder Susan Lee Colby points to how older adults are portrayed in creative work. Advertisements in which older generations are fixated on hiding their age rather than embracing it prove just how much they are boxed out of the industry, according to Colby,…
Snapchat Sounds Creator Fund Debuts for Emerging, Independent Artists
Snap Inc. introduced the Snapchat Sounds Creator Fund Thursday, calling the initiative its first creator fund specifically designed to support emerging and independent artists who distribute their music on DistroKid and inspire content creation on Snapchat. The company said that since it rolled out Snapchat Sounds in October 2020, more than 2.7 billion videos have…
JetBlue Acquires Spirit Airlines for $3.8 Billion Despite Antitrust Concerns
JetBlue Airways has acquired Spirit Airlines for $3.8 billion. The news comes less than a day after Spirit and Frontier called off a proposal to merge. New York-based JetBlue has been charting a course toward this merger for some time now. The airline was sued by the Department of Justice in September over a proposed…