Month: September 2022

The team has also created a new director of media and entertainment sales position to pitch deals with movie, TV, streaming and gaming marketers.

Senofer Mendoza, who invests in Fintech, AI and cybersecurity firms, talks about running a VC fund based around inclusion and what it will take for the generational wealth in the U.S. to look like
the country’s population.

Prime Video’s story of the one ring is making one massive debut. The Lord of the Rings: The Rings of Power, Prime Video’s highly anticipated series covering the vast backstory from J.R.R. Tolkien’s appendices of the Lord of the Rings trilogy, finally dropped its first two episodes on Thursday as part of its global launch….

Virtual product placement company Ryff has named Sean Moran as executive chairman. Top line Moran, a former Viacom advertising chief, succeeds Louis Hernandez for the Ryff chairman position. According to the company, the new executive chairman will be tasked with providing strategic guidance and strengthening partnerships with media companies and brands. In a statement, Ryff…

“You only come to New York once. And when you do it, you gotta do it big. Hence…this!” That is how Yujin Heo, CarMax’s vp of creative, described the company’s recent activation on The High Line, the elevated park along Manhattan’s west side that runs through the bustling and high-end real estate-heavy neighborhoods of the…

It’s been 30 years since the WWE held a pay-per-view show at a stadium in the United Kingdom. Still, the legacy of that 1992 SummerSlam has outlasted its pomp and pageantry. Three of that event’s four headliners–Randy “Macho Man” Savage, the Ultimate Warrior and “British Bulldog” Davey Boy Smith–are now deceased. The venue itself, London’s…

The NFTs are stand-ins for an opportunity to buy future limited editions of its extremely rare Blue Label Ghost and Rare Port Dundas Master Sets.

MRI-Simmons is one of the main sources for data, insights and consumer trends used by advertisers and agencies to plan media buys.