Mailchimp’s mission and vision is to empower the underdog, which requires some unconventional thinking. In the latest episode of The Speed of Culture podcast, Intuit Mailchimp CMO Michelle Taite joins Suzy founder and CEO Matt Britton to discuss what makes Intuit MailChimp unique, how to create a fantastic brand experience, and how to build an…
Programmatic Vet Bill Michels Joins Moloco, Since Retail Media Is The New Hotness
Bill MichelsGeneral Manager, Retail MediaBill Michels knows programmatic data. For the past couple years, he’s led The Trade Desk’s entire product group. At Yahoo search in the mid-naughts, he was senior director of product management. He followed that up with a stint as COO of the location data company Factual and then was chief data… Continue reading »
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NASA’s DART Mission Tests Earth’s Defenses Against Asteroids | WSJ
How Agencies Can Open Doors for Nascent Latinx Talent
For the Latinx community, the ad industry is still unwelcoming. Just 8.9% percent of ANA members are Hispanic, whereas Hispanics comprise 23% of the U.S. population, according to the organization’s 2021 advertising and marketing industry diversity report. The problem doesn’t start and stop at hiring. Agencies struggle to retain people of color, who switch roles…
Xiao Chi Jie’s Mission to Be a Modern Chinese Food Brand
When Covid shut down most public spaces, many businesses were left to figure out how to keep operating, quickly. Seattle-based restaurant owners Jen Lao and her husband, Caleb Wang, decided to pivot by moving their business online. They’re the owners of Xiao Chi Jie (XCJ), which started as a local restaurant. Now, the mission is…
Cop Shows: The Reckoning That Never Came
More than 70 years of police portrayals on popular scripted dramas have contributed to public perception of police as the heroic good guys putting their lives on the line every day to keep us all
safe. Doing whatever it takes to catch the bad guys, even if it means roughing up suspects and violating their rights, is forgivable, and often necessary, to achieve the greater good of protecting the
public and bringing criminals to justice. In this week’s edition, I provide a brief history of law enforcement on TV.
safe. Doing whatever it takes to catch the bad guys, even if it means roughing up suspects and violating their rights, is forgivable, and often necessary, to achieve the greater good of protecting the
public and bringing criminals to justice. In this week’s edition, I provide a brief history of law enforcement on TV.
Crossmedia Taps Performics’ Singh As Chief Performance Media Officer
He is the latest C-level appointment reconstituting Crossmedia’s U.S. leadership team, following recent additions of COO (Ali Plonchak), Chief Strategy Officer (Anne Bologna), Chief People Officer
(Kristen Metzger) and head of investment (Christine Merrifield-Wehrle).
(Kristen Metzger) and head of investment (Christine Merrifield-Wehrle).
Snapchat: How to Create a Timeline Snap
Snapchat’s Timeline feature allows users to import multiple videos from their device’s camera roll to create a single Snap. The application will automatically connect these videos together to form the final video. Our guide will show you how to use the Timeline feature in the Snapchat mobile app. Note: These screenshots were captured in the…
KFC’s Delivery Campaign Is an Ode to the Messy Joy of Eating at Home
Though many people missed restaurants during the pandemic, there are some aspects of eating at home that dining out just can’t replace. Lounging on the couch while watching TV and chowing down on a burger, for instance. Or standing up at the kitchen counter, wearing only a T-shirt and underwear, while digging into a bucket…
Meta Updates Accounts Center to Make Switching Between Facebook, Instagram Easier
Meta began testing new ways for people to switch between their Facebook and Instagram accounts or create new ones. Users who have added their accounts on both platforms to Accounts Center will be able to easily switch between Facebook and Instagram, and people can see both profiles in a single place. Notifications will be displayed…