Twitter Debuts 2 Updates for Videos

Twitter introduced two updates related to how videos are discovered and viewed on its platform: an immersive video player and a video carousel on its Explore page. The social network said in a blog post, “Videos are a huge part of the public conversation, and they’re one of the most engaging ways people can express…

Chopard Backs New My Happy Hearts Collection With Snapchat AR Try On Lens

Swiss luxury fashion house Chopard is using an augmented reality try on lens from Snapchat to promote its new My Happy Hearts collection of hearts that can be worn by themselves or stacked as accessories. Chopard teamed up with creative studio Busterwood and media agency Keyade on the initiative, which enables Snapchatters to virtually try…

MPWIS Podcast: Basketball Powerhouse Dawn Staley Is Building a Dynasty

On this week’s episode of the Most Powerful Women in Sports podcast, South Carolina’s Dawn Staley likely needs no introduction. The Olympic gold medalist and Gamecocks head coach joined Adweek’s senior TV reporter Mollie Cahillane to talk about inequity in the college game, Brittney Griner’s wrongful detainment in Russia, her brand partnerships and the future…

Key Dates to Note for Upcoming State Privacy Laws

In addition to the looming demise of the cookie, myriad incoming state privacy laws will be a challenge for advertisers. Five states–California, Virginia, Colorado, Connecticut and Utah–will begin enforcing privacy laws in the new year. Last month, Sephora was hit with a $1.2 million fine for allegedly violating California’s privacy laws and sharing people’s data…

Megan Thee Stallion, Kim Petras Press ‘Play’ on All-Women Lineup for 2022 TwitchCon Party

Though the pandemic shut down Twitch’s TwitchCon for a time only to see it temporarily replaced with the virtual GlitchCon, this gathering of livestreamers, fans and peers made a big return in July with its Amsterdam edition. Continuing the theme of coming back bigger than ever in 2022, the convention has tapped Megan Thee Stallion…

Meta Extends NFT Sharing to All Facebook, Instagram Users in US, 100+ Countries

Nonfungible tokens–or digital collectibles, as Meta refers to them–are now available to all Facebook and Instagram users in the U.S., as well as the more than 100 countries where the company started testing the feature in August. Meta began testing digital collectibles on Instagram in May with “a handful” of collectors and creators in the…

Alisa Bowen Elevated to Disney+ President

Alisa Bowen has been elevated to president of Disney+, the company announced Thursday. In the new role, the Disney+ president will attempt to build the streaming service’s reputation as a global destination for premium content. Bowen will continue reporting to Michael Paull, president, DTC, Disney media entertainment and distribution. “Alisa has been an indispensable member…