Month: November 2022

The trade association model is a time-honored one: Gather the leading lights of a particular industry to set business standards, challenge regulatory issues, host lucrative conferences and sponsored events and network. But can such a model be applied to addressing such a deeply complicated issue as diversity, equity and inclusion across advertising, marketing and media?…

The ad unit will align workflows around six of the big media agency holding companies and other businesses, giving clients multiplatform reach with ad units across broadcast, cable, digital and
streaming, says John Halley, president, Paramount Advertising.

Poldark’s got a beard in the new crime thriller “The Suspect” coming to Sundance Now and AMC+ this week.

It’s a pity that the name of Frank Meier is largely lost to history because he made significant contributions to it. As the longtime bartender at the Hotel Ritz in Paris, Meier–well placed to listen to conversations that SS officers had during the German occupation of the city during WWII–passed valuable secrets to British intelligence….

With online crime and hacks an always present danger, the expert cybersecurity business unit of the Orange Group named Orange Cyberdefense aims to build a safer society. With attacks having increased by 13% on the previous year, the organization has released its first international brand campaign to warn small and medium-sized businesses of the threat….

Each year, the Shorty Awards recognizes dynamic purpose-led work from brands, agencies and nonprofit organizations from around the world through the Shorty Impact Awards. Just ahead of its 7th annual ceremony, the show has announced both its finalists and a new partnership with nonprofit Creative Ladder. “We are thrilled to partner with the Shorty Awards,”…

Since launching last August, the news and entertainment publisher Puck has built a nascent advertising operation whose revenues it hopes will eventually equal those generated by its digital subscription offering. The publisher, which consists of 10 personality-driven newsletters, aims to tell the inside story behind the news in Washington D.C., Wall Street, Silicon Valley and…

Meta has invited all creators across the globe to use professional mode, a feature the nervous tech giant introduced last December.

If you are still on Twitter these days, try a little experiment: Do a search for Hims & Hers. Note what pops up. You’ll find three clear categories of commentary. Category one: droll one-liners pointing out that the brand sells libido-enhancing drugs for men and antidepressants for women. Some like to point out that there’s…