Month: January 2023

Video software platform JW Player acquired InPlayer, a provider of subscription, transaction and identity management solutions for video publishers and broadcasters, on Tuesday.

The post JW Player Acquisition Serves VODs Juggling Multiple Revenue Streams appeared first on AdExchanger.

In this episode of Brave Commerce, Anouck Gotlib, CEO of Belgian Boys, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss branding and developing products over time. Gotlib shares the experience of creating and launching Belgian Boys with her husband. She explains how she gave the product “clothes” or rather developed the brand to be…

The new video-game inspired series pulled about half the number of viewers for the ‘House of the Dragon’ premiere.

YouTube has confirmed that it’s testing a streaming channels hub — potentially more heavy-duty competition for Tubi, Roku, Pluto TV and subscription-based ad-supported services as well.

The “non-compulsory” reporting utilizes Ad Net Zero’s five-point methodology as a guide but will not influence the judging process.

The new unit is a proprietary AI platform that Horizon claims buys more than 20% better than humans do.

“That ’70s Show” has now morphed into “That ’90s Show,” a new show that starts streaming Thursday on Netflix.

In 1989, Anheuser-Busch wrote its own villain origin story by barring competitors from advertising on a day when consumers are fixated on commercials, booze and by association, commercials about booze. The conglomerate has finally let go of that categorical monopoly and Heineken is celebrating with an ad for its non-alcoholic beer. Heineken 0.0, which snagged…

Decades-old visa rules mean that job cuts disadvantage workers, companies, and perhaps the whole country.

Warner Music Group is managing the exclusive distribution and licensing rights to Drink Champs’ audio in a move that aims to grow the podcast’s audience. Warner’s in-house podcast network, Interval Presents, has an exclusive deal to distribute and market the audio form of Drink Champs, a podcast hosted by hip-hop artist N.O.R.E. and record label…