Users Engaged, and So Did Advertisers, Giving Meta a Year-End Boost

Facebook’s parent company Meta closed the year with its first-ever year-over-year decline in ad revenue due to a weak economic climate and Apple’s privacy rules. However, the company reported strong demand for advertising as it saw an uptick in Facebook users. Meta reported nearly $32.2 billion in revenue for the quarter, down 4% from the…

Let’s Talk About Brand Podcast: Your Personal Branding Blueprint With Karen Freberg

Personal branding can seem like somewhat murky territory. If only there were some kind of guide you could follow while creating it. Well, good news! Professor Karen Freberg has boiled down personal branding education to a clear, easy-to-follow blueprint. Today, she shares the system she’s taught to hundreds of students–and she’s even turned it into…

Pinterest Wants to Help Black Travelers Safely Take Flight With New Curated Hub

Pinterest has long been the go-to destination for DIY event planners as well as those desperate for lifesaving hacks. Now, the growing platform is hoping the concept takes flight for Black travelers looking to explore new horizons and honor legacies of the past. This Black History Month, the site is launching “Find Your Routes,” a…

Small Gestures Equal Bold Declarations of Love in Doritos’ Latest, Resonant Pride Film

Within the context of romantic cinema, the grand gesture makes for an effective, engaging dramatic centerpiece. In life, however, flash mobs and rooms brimming with roses aren’t always the most realistic declarations of love. For some, simply holding a partner’s hand in public can serve as the boldest signal of devotion–especially for LGBTQ+ communities. There’s…