Month: February 2023

Reviews left on IMDB.com of the new Scooby Doo series “Velma” on HBO Max are among the most negative comments ever left on the site for a TV show.

Caruso will pursue new initiatives and growth at the political publication.

Roku’s key “platform” revenue, which includes ad revenues, was up 5% year-over-year to $731.3 million. Active accounts were also up 4.6 million from Q3 2022.

And pharma marketers (94%) cite social media as important channel to reach physicians, according to recent survey.

Google Cloud is the first partner to join Cadent’s clean room integration marketplace.

Hey! This is James Hercher, AdExchanger’s senior editor and commerce industry beat reporter. Welcome to the inaugural dispatch of AdExchanger’s Commerce Newsletter.

The post The First Edition Of AdExchanger’s Commerce Newsletter, And We Go For Max Effect appeared first on AdExchanger.

Gigi Sohn says the FCC should investigate how distributors may favor larger programmers with bundles over independent ones such as Newsmax and OAN.

The new omnichannel calculator was developed with Scope3, which is working with GroupM on an API that will be available to the entire industry, following GroupM’s “first-to-market” access.

She will work closely with CEO Mary Bekhait to run the London-based agency, best known for representing stars like Paris Hilton, Simon Cowell and Emily Ratajkowski.

The question “How do you define a data clean room?” no longer has a subjective answer.

The post IAB Tech Lab’s First Data Clean Room Standard Is Open For Public Comment appeared first on AdExchanger.