Month: April 2023

The Speaker can only win a showdown if the House GOP stays united.

Hasidic Jews don’t need the Times’s input on how to educate their kids.

The CW is switching up its upfront presence for 2023. Top line Today, the network announced it is dropping its annual upfront week presentation in favor of a different presence during the advertising showcase. In lieu of a formal presentation, the company will unveil its fall programming lineup in its usual Thursday morning timeslot on…

We are in the grip of an ideology that disowns our genius, denounces our success, disdains merit.

This week’s topic is relevant to many brands: branding a micro niche. This is vital if you are in b-to-b, tech or something similar. In the case of a micro niche, your audience is hyper-targeted and much smaller in size. This can make designing your branding and marketing more difficult than it would be for…

In this week’s episode of Yeah, That’s Probably an Ad, community editor Luz Corona and Europe brand editor Rebecca Stewart welcome Terry Stanley, Adweek’s senior editor covering cannabis marketing. Approaching the increasingly widely celebrated cannabis holiday of April 20, or 4/20, the team discusses the current state of cannabis marketing, the wide range of consumers…

It might go without saying that iconic rapper Snoop Dogg stays booked with music, but add in his always-expanding entrepreneurship and it’s surprising that he’s able to make time for just about anything. Fortunately for him, now he’s got Lil Snoop to pick up any slack left in his schedule. Wine brand 19 Crimes has…