Month: June 2023

China seeks to infiltrate the U.S. financial system, and the SEC and Finra seem oblivious.

Pet health and wellness company Better Choice is utilizing augmented reality to promote its line of Halo Elevate dog food. The company’s AR experience aims to educate shoppers about the quality of the Halo Elevate brand while also allowing them to compare Halo Elevate with other popular dog food varieties. Shoppers can activate the AR…

McCarthy, DeSantis, Pence, Haley, Scott, Christie, Ramaswamy, (maybe Trump) are united on spending. It’s an accomplishment.

Lawmakers have a chance to undo Biden’s massive and improper increase in food-stamp benefits.

Sports have a lifelong impact–and Nike and Dick’s Sporting Goods know it. The brands have now teamed up for the second phase of Dick’s “Sports Change Lives” campaign, with Nike partnering on the project for the first time. Regarding the scope, Nike and Dick’s have never collaborated on an ad campaign of this scale, and…

MikMak rolled out an “apples-to-apples comparison” tool across social, search, programmatic, streaming video and retail media Wednesday, dubbed MikMak Commerce for Retail Media.

The post As MikMak Enters Its Newest Phase, It Follows Trends Like Retail Media And Self-Serve appeared first on AdExchanger.

AlphaDev has made small but significant improvements to decades-old C++ algorithms. Its builders say that’s just the start.

The Kokai upgrade is the culmination of multiyear investments in AI-driven campaign optimization, measurement, reporting and data-sharing partnerships with publishers, CTV platforms and retail media networks.

The post The Trade Desk’s Kokai Upgrade Takes Inspiration From The Walled Gardens It Reviles appeared first on AdExchanger.