Month: June 2023

The lifestyle media company Bustle Digital Group laid off 21 full-time employees, roughly 5% of its total headcount, this morning, according to a memo from founder Bryan Goldberg obtained by Adweek. The cuts, which eliminated 8 members of the tech title Inverse as well as other roles in social media and video, mark the fourth…

In this episode of Brave Commerce, Heather Malenshek introduces hosts Rachel and Sarah to the full breadth of what Land O’Lakes offers not only to customers, but also to the farmers who make their products possible. She shares that Land O’Lakes is on a mission to promote the critical role that farmers play in putting…

Can a digital-only bank thrive in a physical-focused financial system? Ask Andrea Brimmer of Ally. Founded in 2008, during the financial crisis, Ally defied the odds and transformed into a banking powerhouse. In 15 years, it gathered an impressive customer base of 11 million and achieved a staggering $138 billion in retail deposits. Currently ranked…

Personalization, authenticity and inclusivity emerged as significant themes among this year’s Digiday Media Awards shortlist. With the expansion of digital media’s global reach and influence, brands are recognizing the importance of investing in emerging channels to engage diverse communities.

The Brazilian Report was shortlisted for several categories, including Best Podcast for its weekly series, ‘Explaining Brazil.’ The podcast aims to provide in-depth analysis and nuanced insights on the country’s current affairs to a global audience of business leaders and policymakers, attracting listeners to its website and ultimately converting them into subscribers of the publication’s written content. Explaining Brazil’s cultivated brand image and reach has also led The Brazilian Report to be cited in international outlets as a reference for the country’s news, including Time magazine, Axios, Vox Media, CNBC, CGTN, Al Jazeera, BBC and more.

In the new Best Use of Emerging Tech category, Paramount Brand Studio earned a nomination for its ‘Yellowstone’ set tour with longtime partner Ram Trucks. Available online, the Ram and ‘Yellowstone’ set tour is an interactive AR experience that uses 360 footage from the set to allow fans to tour the Dutton Ranch from the driver’s seat of a Ram 1500. Users can also explore the truck’s unique features through photos and descriptions, even customizing the color of an exterior 360 view of the truck. The AR experience created deeper engagement for ‘Yellowstone’ fans to interact with the Ram brand, resulting in more than 363,000 page views at YellowstoneSetTour.com and over 10 million social media impressions.

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Unified governments seem to attack the deepest convictions of voters in the minority.

Ask agencies to describe their internal sustainability initiatives and many tout commitments to reduce ad-related carbon emissions. Ask agencies if they’re willing to pitch an oil and gas industry titan like Shell, and the room suddenly goes quiet. Shell’s media account is up for review, spurring protests outside agency offices and outcry from climate advocacy…

Microsoft has agreed to pay $20 million to settle allegations that it gathered data from Xbox users under the age of 13.

The FTC on Monday brought an amended complaint against mobile data broker Kochava, which allegedly sold geolocation data .The complaint is unavailable to the public — for now.

Alexa users want a federal appellate court to reinstate a privacy lawsuit alleging that Amazon targets ads to people based on their interactions with voice-controlled devices.

Apple on Monday is introducing updates including its Vision Pro mixed-reality headset, which introduces the world to spatial computing. “Just as the Mac introduced us to personal computing, and
iPhone introduced us to mobile computing, Apple Vision Pro introduces us to spatial computing,” Apple CEO Tim Cook said in a statement.