Month: August 2023

The curvy translucent plastic design of the iMac was the test case for Steve Jobs’ “whole-widget” strategy that led to the creation of the iPhone.

Through a new integration of Dotter ecommerce tech, VDX.tv is offering shoppable video ad units that include product specs, prices updated in real time and availability info across multiple,
region-specific retailers.

Whether true or false, the story of King Arthur has proven durable enough to be told and retold again and again.

A tech-led initiative to bring economic development to Brazil’s shantytowns starts with a radical idea: Listen to the people who live there.

Ad buyers who asked YouTube not to run their ads on kids’ channels saw that their ads ran in these locations anyway, three buyers told Adweek. This comes as Google is, once again, under fire, this time for YouTube ads allegedly leading to tracking of children, reported this week by The New York Times. A…

While it might feel a little late in the game for a brand-new streaming service to hit the ground running – especially as big-name streaming platforms struggle to grow subscriptions

The post Why This New Streaming Service Is Optimistic About Its Future appeared first on AdExchanger.

Brands need to start preparing for a contentious election season, crafting strategies for how they’ll deal with hot-button issues.

The post Strategies For Success: Overcoming Election Cycle Advertising Challenges appeared first on AdExchanger.

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…

The post Comic: Cookies n’ Chrome appeared first on AdExchanger.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Leave Those Kids Alone Adalytics is taking a second swing at Google. On Thursday, it released its second

The post Google Accused Of Tracking Children’s Data; Malvertising Makes A Malign Online appeared first on AdExchanger.