Month: August 2023

Merrick Garland belly flops again into the 2024 election campaign.

They can lead to peace in the Middle East, but only if the U.S. stops moralizing and takes Iranian threats seriously.

In a rapidly evolving landscape, accurately predicting the future of online advertising is no easy task. Four years ago, I wrote an article for Adweek outlining the emergence of the fourth era of online advertising, characterized by media transactions on online platforms with a focus on data privacy. Looking back, some predictions were on point,…

In today’s interconnected world, social media platforms are the new town squares where creators and influencers hold court. And even in the relatively short amount of time that influencers have been around, the dynamics of influence have undergone a profound transformation. Power has shifted from traditional gatekeepers to everyday individuals who have mastered the art…

In the world of media, fandom and gaming, Stephanie Fried’s journey is nothing short of remarkable. With a career spanning prestigious names like NBC, VEVO, Discovery, and Conde Nast, Fried’s trajectory in the media landscape has been characterized by innovation, passion and a deep understanding of what makes fans tick. As the chief marketing officer…

Meta Platforms is asking a federal appellate court for a new hearing in a lawsuit brought by users who claim Facebook’s former ad-targeting options violated laws against discrimination.

They call for regulation to protect publishers from use of their content without consent.

As bad as ad frequency management is on linear TV, it’s much, much worse on ad-supported streaming services.