The Speed of Culture Podcast: Consumer Centricity to Fuel Growth

Pernod Ricard has a vast selection of over 240 top-tier alcoholic brands, ranging from local to international icons such as Chivas Regal, Jameson, Absolut Vodka, Malibu and Ballantine’s. With unwavering dedication, the company continually refines its brand image, pioneers product innovations, and aims to establish the world’s most eco-friendly distillery. At the top of these…

CYCLITE Lets Shoppers Preview Its Cycling Bags in Augmented Reality

German cycling accessories company CYCLITE aims to help shoppers find the right bike bag for them with its 3D BAG FIT technology, which allows shoppers to view how a bag would look on their real-world bike in augmented reality before making a purchase. While viewing CYCLITE’s website on a mobile device, shoppers can load the…

Why This Award-Winning Piece of AI Art Can’t Be Copyrighted

Matthew Allen’s AI art won first prize at the Colorado State Fair. But the US government has ruled it can’t be copyrighted because it’s too much “machine” and not enough “human.”

Ad Industry Presses To Derail California Data Broker Bill

Major ad organizations and other business groups are pressing to derail a bill that would enable residents to easily remove their information from every data broker registered with the state.

HubSpot Announces New Cross-Platform AI Strategy

At its Inbound 2023 presentation, HubSpot announced the launch of its full portfolio of AI powered features for marketing, sales, and service teams.

The US Ad Industry Will Grow 5% in 2023, According to a New Forecast

Advertising investments should grow 5% this year, according to a new industry forecast released today by analyst Brian Wieser. Marketers and advertisers should regard this relatively modest growth as a return to normal, pre-pandemic economic conditions. Since ecommerce boomed during the pandemic and led to increases in retail media investments and other online direct-to-consumer sales,…

Grindr’s Return to Office Ultimatum Has Gutted a Uniquely Queer Space in Tech

Two weeks after staff at queer dating app Grindr unionized, bosses ordered employees back to the office. Nearly half the app’s workers refused and have been laid off.

Norwegian Court Upholds Order Requiring Meta To Obtain Consent For Behavioral Targeting

Siding against Meta Platforms, a court in Norway has upheld a privacy regulator’s order requiring the company to either obtain users’ consent to online behavioral advertising, or pause serving ads to
people based on their online activity or general locations.