Month: October 2023

Bandcamp workers say they are unable to do their jobs and keep the platform operating after being locked out of critical systems. They’re also expecting layoffs.

Amidst the flurry of generative AI developments, Adweek’s weekly AI roundup captures the latest news, regulatory proceedings, and business developments revolving around generative AI. Here’s this week’s update: On the policy and legal front: Arranged by the trade organization News Media Alliance, representing over 2,000 publishers and the interests of the news media industry, numerous…

This year, Adweek is not only celebrating the best ad agencies in the business but also striving to help other shops understand what makes the best of the best truly stand out. That’s why, for the first time, Adweek has a theme for its Agency of the Year awards program: Building a Better Agency. Adweek…

MAGNA and Roku released a joint study to give buyers some advice about how to approach frequency capping in streaming – including when to dial it down and when to turn it up.

The post Mastering Frequency Capping In Streaming Is Tricky – But Here’s Some Advice appeared first on AdExchanger.

Editor’s note: In this article, Adweek deviated from its style of using Latinx due to the writer’s preference. Latine is a gender-neutral form of Latino. Our beloved Spanish language has been used as the be-all-end-all of Hispanic marketing for too long. It’s been used almost exclusively in many cases to justify the marketing spend–a quick…

Authorities agree that climate change will never be effectively addressed if ordinary consumers don’t make responsible choices. But there’s a problem: Those ordinary people also tend to assume their choices aren’t going to make much of a difference. To understand when and why people find it hard to make sustainable choices, climate-focused nonprofit Project Drawdown…

Google’s Privacy Sandbox APIs became generally available for the majority of Chrome users in early September, which means marketers need to start actually using them. But the industry still has lingering questions about Google’s long-hyped replacement for third-party cookies in Chrome and how these APIs will function in practice. Alex Cone, product manager for the […]

The post Google Answers The Industry’s Burning Questions About The Privacy Sandbox appeared first on AdExchanger.

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…

The post Comic: Happy Birthday, Google appeared first on AdExchanger.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pushing Forty TikTok is pushing hard for adoption of its on-platform shopping product, particularly in North America.  Last month, it introduced a major Shopify backend integration, which lets brands plug influencers as affiliates and includes a payment system so users can buy without […]

The post TikTok Is Taking Down Forties; The Cost Cap Question appeared first on AdExchanger.

This story was first published by Digiday sibling WorkLife

Workers overall are unenthused about coming back to in-person work for a variety of reasons, a key one being they feel they’ve lost autonomy and control over their schedules. Now that’s making them resentful.

Those mandated to return to in-person work are more than twice as likely to feel resentment about it than those who are coming back due to strong pressure, according to a BetterUp survey including responses from over 1,000 U.S. based workers who’ve spent significantly more time in the office over the past year. 

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