In a rambling interview at the New York Times’ DealBook Summit, Elon Musk suggested advertisers fleeing X were blackmailing him and could kill the platform.
Así celebran Gatorade, Adidas , y Cirque du Soleil los triunfos de Leo Messi
Para nadie es secreto que Leo Messi es hoy por hoy el mejor jugador de fútbol del mundo, al momento de alzar la preciada Copa Mundial en Qatar, eran muchos los que apostaban por su octavo Balón d’Oro, y el rosarino, una vez más, lo consiguió.
Ganar el mundial para Argentina se presentó como una oportunidad única para las marcas a las que siempre ha estado asociado, entre ellas Adidas, Gatorade y Lays y más recientemente el espectáculo del Cirque Du Soleil Messi 10 inspirado en su gloriosa carrera en las canchas.
El preámbulo para que los equipos de marketing detrás de cada una de esas marcas sacara provecho de los grandes logros de Messi en 2023 fue amplio.
Cuando todavía el octavo Balón de Oro estaba en juego entre el capitán de “La Albiceleste”, su excompañero del PSG, Kylian Mbappé, y el popular delantero del Manchester City, Erling Haaland, las marcas ya calentaban motores para lo que podría ser un nuevo récord para “La Pulga”.
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Tesla’s Cybertruck Is Two Years Late and Still Crazy
After years of delays, Tesla will livestream its Cybertruck delivery event Thursday. Car experts still can’t believe it’s trying to mass-produce a vehicle with such a challenging design.
How Shein Took Over 40% of American Fast Fashion in Six Years | WSJ The Economics Of
Biden, Trump and ObamaCare
Democrats distort the issue, but the GOP offers no alternative.
Many More Voters With Guns
Black households with firearms have gone up 17 points since 2019.
Programmatic for sellers: Unit 4 – The impacts of data privacy regulation
This lesson reviews the rapid development of data privacy regulations and is intended for those familiar with programmatic advertising and wanting to expand their understanding.
In the EU, the stringent GDPR is the law of the land. In the U.S., California has led the data privacy charge with CCPA and its CPRA amendment. Other states, including Colorado, Virginia and Utah, are following along. One thing is certain: the evolution of privacy regulation is only just beginning.
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Programmatic for sellers: Unit 3 – Understanding how programmatic CTV/OTT is sold
Programmatic video ads are purchased and streamed over the internet on any device, including mobile devices, tablets, computers and connected TV. This lesson reviews the rapidly growing digital video advertising medium, focusing on various video formats and how they look and function. It is intended for those familiar with programmatic advertising and looking to expand their understanding.
In recent years, spending on programmatic video advertising has accelerated. More brands are ramping up their media mixes to include more digital video as people continue to stream their favorite shows. Measurement challenges within other types of advertising have resulted in advertisers investing more in connected TV and streaming.
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Video basics
Long-form vs. short-form content
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The Proxy Wars Take to the High Seas
Houthi rebels seized an Israel-linked ship in mid-November. There may be more maritime terrorism.
Hamas Seizes the Advantage
After the massacres of Oct. 7, the burden is now on Israel to end the war in Gaza.