Month: February 2024

Indeed.com and Glassdoor allowed third parties to collect ad-targeting data from website visitors but failed to provide “enhanced notice,” according to the BBB National Programs’ Digital Advertising
Accountability Program.

A federal judge in California has dismissed claims by a group of web users who alleged the companies’ long-running search partnership violated antitrust laws.

For “Safer Internet Day,” Meta has announced new updates intended to help teen users on its family of apps avoid and combat “sextortion,” a crime involving a person using someone else’s nude image as
blackmail for more photos, sexual contact or money.

Advertisers are increasing their use of short-form vertical video content from social campaigns on larger screens.

Pricing for national TV 30-second commercials for this year’s Super Bowl is up 11% from a year ago to $6.47 million, according to Guideline, the ad spend and pricing data measurement company.
Guideline says the $6.47 million price tag (versus $5.83 million in 2023) is the collective perspective across all “currently” booked spots.

Bluesky is now open to the general public after a year of operating as invite-only. Funded by Twitter co-founder Jack Dorsey, it will now be in direct competition with Elon Musk’s X app, as well as
Meta’s Threads app and fellow decentralized app Mastodon.

While there’s no actual prize — other than bragging rights — the BBB National Programs team “thought it might be fun for those of us watching from our POV,” a spokesperson says.

The report identifies key industry challenges and will remain open for public comments for 45 days.