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Taxi TV To Brands: Don’t Curb Your Enthusiasm For DOOH
Whether taxi riders like it or not, backseat screens are ad inventory, too. Curb, which operates a network of digital screens within taxi cabs, has technology that helps advertisers get in front of cab passengers.
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Comic: Pandora’s Chumbox
Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
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The DOJ Vs. Apple; Can Reddit Ride Google To Profitability?
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. First Bite Of The Apple The Justice Department published its antitrust suit against Apple on Thursday, alleging the company operates and abuses a monopoly in the smartphone market. Do a Ctrl+F search for the word “green.” Seriously. Because one example the DOJ highlights […]
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Digiday+ Research deep dive: TikTok is getting even more marketing spend from brands and retailers
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TikTok’s seemingly had a rough few months. Marketers are making contingency plans as the platform faces a ban in the U.S. (again). Meanwhile, TikTok lost U.S. users for the first time in Q4, according to a report from Business Insider. (Data.ai reported that its average monthly users age 18 to 24 in the U.S. fell by almost 9% between 2022 and 2023.)
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