Month: March 2024

OpenAI named Sam Altman, its fired-then-rehired CEO, to its board of directors Friday. It also added three women with executive experience at Sony, Meta, and the Bill & Melinda Gates Foundation.

The new law requires companies to allow consumers to reject online behavioral advertising.

Adjusting to the loss of ad-targeting signals, app developers and publishers are seeking alternative methods to reach billions of users and deliver improved branding results for clients and partners
without accessing first-party data from Google and Meta.

In what appears to be the first criminal case of its kind, two teenage boys were charged under a 2022 Florida law for allegedly creating AI-generated images depicting middle school classmates.

Voters are more than twice as likely to be receptive to political ads in media they use most – and high frequency is 3x more likely to result in a more negative opinion of a message, especially for
older voters, the study by LoopMe finds. Only 11% of respondents said high political ad frequency would lead to a more positive opinion of a candidate.

For one, will third-party cookies vanish overnight? No. The death of third-party cookies seems to be a slow one.

Senator Maggie Hassan wrote to Meta and other platforms asking what they’re doing to protect girls after The New York Times found some parents posting suggestive images of their daughters online.

Dubbed the “Emerging Tech Assessment,” the solution models how media currently performs for clients and how to mitigate risks based on technological changes.

Anyone who tuned into the State of the Union address last night expecting to see Joe Biden run out of gas had to be disappointed.