A former Google employee and software engineer secretly working for two Chinese companies has been arrested for allegedly stealing AI technology from the search giant.
Whirlpool Wades Into The Dating Pool
Whirpool makes overs dating profiles of bachelors, subbing in pictures of them handling household chores, in this entertaining spot.
Tech Groups Back Snapchat In Battle Over Fentanyl Overdoses
A recent court decision that allows parents to sue Snapchat over their children’s fentanyl overdoses could effectively gut Section 230 of the Communications Decency Act, the tech industry argues in a
friend-of-the-court brief filed Wednesday in California.
friend-of-the-court brief filed Wednesday in California.
Bill That Could Ban TikTok Advances In House
Lawmakers on the House Energy and Commerce Committee voted 50-0 in favor of a bill that would ban TikTok unless divested by the China-based ByteDance.
Horizon Next Lands SharkNinja
The assignment, which covers the U.S. and Canada, includes media services supporting both retain and direct-to-consumer marketing of SharkNinja’s brands.
Microsoft Performance Max Expands Globally, Features And Platforms On Roadmap
Microsoft will offer the option to buy ads through Microsoft Performance Max in Q2 2024, bringing together all its ad services into one platform where AI dynamically creates and optimizes ads across
all Microsoft Advertising surfaces to improve performance.
all Microsoft Advertising surfaces to improve performance.
Google, Meta Ad Platforms Benefit From Temu’s Push Into U.S.
Temu’s parent company PDD Holdings reportedly spent nearly $2 billion on advertising last year at Meta and has become one of Google’s top five advertisers in terms of the amount spent on the platform.
The FTC’s Broad Definition Of Sensitive Data Should Be A Major Wake-Up Call For Ad Tech
Commissioner Rebecca Slaughter had some free advice for anyone tuning in to the Federal Trade Commission’s virtual PrivacyCon event on Wednesday. “Pay close attention to Kochava.” The case against mobile attribution company Kochava is a case in point. It makes the commission’s stance on data collection perfectly clear – and highlights what should be a […]
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The Fear That Inspired Elon Musk and Sam Altman to Create OpenAI
Emails released by OpenAI to refute a lawsuit from Elon Musk show how he, Sam Altman, and other cofounders were motivated by fears of Google’s dominance.
Cloud-Based Collaboration Is Ad Tech’s Post-Cookie Lifeline – But Will It Last?
Cloud infrastructure vendors are insinuating themselves into data-driven advertising. Third-party ad tech vendors are becoming service providers that build their solutions using cloud infrastructure – namely Amazon Web Services (AWS), the Google Cloud Platform (GCP), Snowflake and Microsoft Azure. This trend has given rise to technologies such as data clean rooms and CDPs, and for […]
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