Month: April 2024

Alphabet and Microsoft reported earnings Thursday. Both had a better-than-expected Q1 2024. Google added several GAI features to search in the quarter. Microsoft said its quarterly revenue reached
$61.9 billion from $52.9 billion, a much better result than analysts expected. Both companies have integrated GAI into products ranging from web search to the suite of enterprise software.

A moving PSA compels us to take stock of Mr. Bear’s decades of professional forest-fire-fighting work.

An administrative law judge has issued a recommendation that could slow down the FTC’s effort to issue rules that would enable consumers to easily cancel subscriptions that automatically renew.

Although its shares took a big hit after its latest earnings numbers were released, Meta showed promising current and future ad growth expectations, with an increasing focus on video, AI and virtual
reality.

“Household brands are not just supporting artists but creatively integrating their products with music experiences to captivate diverse, global audiences and create deeper connections,” says
SponsorUnited CEO Bob Lynch. Major brands are using partnerships with the most-followed musical artists to increase brand engagement.

The FCC voted 3-2 to restore net neutrality rules that had disappeared during the Trump administration.

President Joe Biden signed a bill into law that will ban TikTok from US app stores unless its Chinese parent company, ByteDance, sells the platform within a year. We asked the experts what marketers and media buyers should do to prepare for the possible ban.

The post The Countdown For TikTok Begins. What’s Next For Marketers And Media Buyers? appeared first on AdExchanger.

Meta has announced updates to its line of Ray-Ban smart glasses, which take videos, photos, livestream and more. Now, the tech giant is rolling out multimodal AI, a feature Meta has been officially
testing since December.

Meta has announced updates to its line of Ray-Ban smart glasses, which take videos, photos, livestream and more. Now, the tech giant is rolling out multimodal AI, a feature Meta has been officially
testing since December.

Meta’s decision to give away powerful AI software for free could threaten the business models of OpenAI and Google.