Month: July 2024

A massive information tech glitch impacted Microsoft cloud-computing services early Friday. Cybersecurity company CrowdStrike reported that the outages were the result of one of its routine software
updates gone wrong – “not a security incident or cyberattack.”

Thankfully, Shelly Palmer and I conducted this “3.know” via Zoom, not Microsoft Teams, otherwise you might not be seeing it now. He also puts his producer’s hat on and assesses the GOP convention.

The sale of ad tech maven Teads is finally happening, in a reported deal with content recommendation company Outbrain for an undisclosed amount.

The move comes after weeks of speculation, with initial reports of Teads owner Altice Europe pairing with Morgan Stanley to advise on the divestiture of the ad tech asset it acquired for $307 million in 2017.

Speculation over a sale of Teads intensified at this year’s Cannes Lions Festival of Creativity, with sources informing Digiday that Teads’ gross media revenues were in the region of $820 million for its last full financial year in 2023. Outbrain, by comparison, brought in $935.8 million in revenue in 2023, down 6% year over year, according to the company’s earnings. Outbrain’s first quarter 2024 earnings also reported revenue was down 6% year over year, totaling $217 million.

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Full-service agency benefit: Creative today is tightly woven into where it will appear. Decisions on what to say and when/where to say it should be closely connected.

It’s designed to simplify operations and includes a transition to two main practices – Marketing Services and Technology Services, both powered by the agency’s AI-driven workflow platform Monks.Flow.

Major tech companies have formed an industry group intended to enhance security in AI amid its rapid growth and adoption in advertising, media buying, marketing and content creation for websites,
mobile apps and television.

Watching Donald Trump’s acceptance speech was like watching one of those interminable playoff baseball games that everybody complains about.

Venture capitalists Ben Horowitz and Marc Andreessen claim the tech industry, California, and the country are doomed if we don’t embrace the former president.

Subscribers have high demand levels for HBO content versus everything else Warner Bros. Discovery has to offer.