Month: July 2024

The Department of Justice’s (DOJ) antitrust trial against Google is just over seven weeks away. On this week’s podcast, amid the summer heat, we serve up an ice-cold refresher on the upcoming antitrust trial, filed in January 2023, not to be confused with the search antitrust trial that recently wrapped. A ruling on that case […]

The post A Primer On The DOJ’s Upcoming Antitrust Trial Against Google appeared first on AdExchanger.

Tech companies—including OpenAI—are developing a new generation of AI assistants that can not only write code but debug, organize, and critique it, too.

B Lab began a probe after other B Corp agencies and Clean Creatives complained that Havas won and accepted Shell Oil’s global media agency account last year.

The Connected Commerce Council (CCC), a lobbying organization based in Washington, DC, hosted a virtual press conference to spotlight small businesses and their concerns with the APRA, the latest attempt at setting national privacy standards.

The post Ad Tech Leans On SMBs To Oppose The Next Attempt At A Federal Privacy Law appeared first on AdExchanger.

With competing models—including many free ones—flooding the market, OpenAI is announcing a cheaper way to use its AI.

Amazon, Dove, and Apple rank highest in people’s perceptions of inclusivity. And 75% of U.S. consumers say that impacts brand decisions.

Google has announced a commitment to sponsor and bring its innovative technology to Team USA and NBCU.

Google has announced a commitment to sponsor and bring its innovative technology to Team USA and NBCU.

Most digital marketers know the importance of personalized ad creative. But even those brands often use a one-size-fits-all landing page. That’s the problem startup Fibr hopes to solve.

The post Newly Funded Startup Fibr Is Using AI To Personalize Landing Pages appeared first on AdExchanger.