Month: September 2024

TikTok will officially remove several Russian state media outlets from its platform following “new evidence” published by the Department of Justice, which states that the profiles have been engaging
in activity seeking to influence the U.S. Presidential election.

Texas students and the Austin-based ad agency The Ampersand Group are pressing a federal judge to block restrictions on social media platforms’ ability to serve minors with targeted ads.

Cue the “In Memoriam” music. It’s time to say R.I.P. to traditional celebrity brand deals. During a panel on crafting connections at ADWEEK’s Brandweek conference on Tuesday, executives from Shopify, Diageo, and IRCODE spoke about the future of brand partnerships and where the industry is moving. And according to the executives, it’s time for traditional…

At Meta’s Connect developer conference, CEO Mark Zuckerberg showed off Orion, a futuristic pair of smart glasses that the company hopes will lead the next foundational shift in personal computing.

Mira Murati, chief technology officer of OpenAI, announced Wednesday that she is stepping down from the company after a tenure of six and a half years. “After much reflection, I have made the difficult decision to leave OpenAI,” Murati wrote in a memo to staff, which she also shared on X. “There’s never an ideal…

In a letter to the OpenAI team posted on X, Murati wrote that “this moment feels right” to step down.

Eminent CMO Linda Boff’s departure from General Electric in April made news for two reasons. First, it marked the end of a tenure that included GE shedding its appliance brands and then splitting into three industrial companies. Second, though Boff could arguably have written her ticket to any marketing suite in corporate America, she decided…

My AI will be powered by Google’s Gemini AI system, marking a move away from its sole integration with OpenAI’s GPT models.

The just-published book provides new details on “how Donald Trump squandered his father’s fortune and created the illusion of success.”

To Greg Friend, advertising is a lot like lifting. Everyone reaches first for the dumbbells, but long-term growth requires focusing on the core. “Everybody wants to have nice arms,” Friend, vice president of insights and innovation at Nativo, said onstage during ADWEEK’s Brandweek on Wednesday. “You start to see the growth and the results right…