FCC Chair Rejects Trump Call to Pull ABC Licenses Over Presidential Debate
Xavier Niel, a Driving Force of French AI, Is Now Shaping TikTok
Big Tech’s New Adversaries in Europe
NBCU Wants To Standardize The Pain Of Creative Ad Delivery
Getting an approved CTV ad creative ready for delivery is still a mostly manual process. Which is why NBCU is launching a new product to centralize different quality assurance checks and creative ad tech partners.
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Selling CTV And DOOH As The Same Thing Undermines Their Value
Mark Zuckerberg’s “move fast and break things” mantra may have suited the early days of Facebook, but it’s a risky strategy for companies in high-trust environments like media platforms. Today, advertisers depend on the trustworthiness of their media partners, DSPs and platforms to communicate authentically. A recent breach of this trust has jeopardized two valuable […]
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Comic: Prog IO Cinematic Universe
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Lifting The Veil On Surveillance; Amazon Gives It Another Go With Shoppable TV
The FTC’s got a new report on the data collection practices of large social media and video platforms. Plus, Amazon has its own “Shark Tank.”
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Why are sports organizations including the NFL and Ligue 1 investing in their own streaming services?
Though huge media rights deals — such as those struck to bring the NBA to Amazon Prime Video — steal the spotlight, sports leagues and clubs have been investing more recently in their own streaming efforts.
The NFL overhauled its app ahead of the season’s kickoff last week, placing its ad-free RedZone streaming service at the center of its NFL+ premium customer offering. At the same time, European soccer leagues including France’s Ligue 1 and Italy’s Serie A have pushed forward with their streaming efforts, with the former’s games now shown online only in the crucial U.K. and Ireland market.
Sports organizations know that demand for these services stems, in part, from the complexity (and cost) consumers face when trying to view every televised match their team takes part in. NBA games, for example, are set to be split across four different media providers, while English Premier League fans would have to subscribe to Sky Sports, TNT Sport and Amazon Prime Video to follow their club’s season in its entirety.
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DMEXCO Briefing: Ad tech leaders argue for a balanced approach to ‘Founder Mode’ concept
Ad tech execs love nothing more than a good, old-fashioned debate — whether it’s about auction dynamics or yield management, no topic is too hot to handle. That’s what makes the chatter around “founder mode” at DMEXCO so surprising: it seems ad tech has finally reached a rare consensus. Who knew?
What they’re saying is this: Founder mode isn’t inherently bad. Being hands-on can spark genuine connections with team members. But let’s be honest — it’s not a sustainable game plan. The most effective founder-mode leaders typically have a trusted manager (or even a whole team) at their side to ensure everything stays on track.
This isn’t a new debate, but it’s gained fresh traction since Y-Combinator co-founder Paul Graham’s blog post last month. It resonated with execs navigating ad tech’s tricky balancing act of profitability, growth, and keeping restless investors satisfied.
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