A new report attempts to calculate how much damage shipping our Amazon orders is doing to the planet, and how badly the company is missing its own targets.
The Brandtech Group Draws The Blueprint For Ethical AI
Agency in-house and legal teams are settling into the era of generative AI to build a blueprint for some of the most challenging processes, including how to create text-based prompts for synthetic
people.
people.
Flavor Flav Performs Popcorn Magic for Smartfood Popcorn
There’s no escaping the Flavor Flav renaissance, and who would even want to? Didn’t catch the Paris Olympics? He was everywhere, rolling out his five-year sponsorship of USA water polo and serving as on-scene hype man for the teams, paying rent for struggling track and field athletes, celebrating iconic performances and, later, offering gymnast Jordan…
Inside Hulu’s Only Murders in the Building Escape Game
Who’s ready to test their detective skills? The fourth season of Hulu’s Only Murders in the Building premiered last month, and to promote the series, the streamer debuted new escape room experiences in New York City and Los Angeles that will be open for the next year. This isn’t the first time Hulu launched an…
Mediabrands Touts Global Data Integration Deal, Says It Will Simplify And ‘Turbocharge’
The deal with Adverity was struck by IPG Mediabrands’ Kinesso unit, and provides “connectors” to more than 600 vital media industry data suppliers.
OMD Worldwide’s Ben Hovaness On What We’re Getting Wrong About The Open Web
OMD Worldwide Chief Media Officer Ben Hovaness, thinks the advertising world might be thinking about the open internet wrong way, right down to the terminology we use to describe it.
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Over 67 Million Viewers Watched ABC News’ Presidential Debate
The heavily-anticipated showdown between Vice President Kamala Harris and former President Donald Trump on Tuesday night was seen by 67.135 million viewers, according to Nielsen Media Research. Hosted by ABC News and simulcast across 17 networks, the Harris/Trump match-up was the most-watched presidential debate of the 2024 election season. It easily topped CNN’s June 27…
Tegna SVP of News Ellen Crooke to Retire
Tegna senior vice president of news Ellen Crooke is retiring from the station group in January 2025. Crooke joined Tegna when it was Gannett Broadcasting in 2002, and has led Tegna’s news team since 2014. “Ellen’s dedication to quality journalism and growing and mentoring our news leaders will have a lasting impact on our team…
KGO AM Anchor Kumasi Aaron Leaving After 5 years
KGO morning anchor Kumasi Aaron has announced she is leaving the San Francisco ABC-owned station to go back home to Florida. “Friends! I have news to share. This is my last week at @abc7newsbayarea. I’m going home to Florida to be closer to my family. After my dad passed earlier this year, that’s become more…
Google Ads Will Now Use A Trusted Execution Environment By Default
If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party data. One aspect of that evolution is the idea of trusted execution environments (TEEs), which are new cloud-based ad exchanges that help match first-party data sets and browser data for targeting […]
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