In this episode of the Brave Commerce podcast, hosts Rachel Tipograph and Sarah Hofstetter are joined by Parbinder Dhariwal, vp and general manager of CVS Media Exchange (CMX), to explore the distinctive approach CVS takes to the rapidly evolving retail media landscape. Dhariwal discusses how CMX leverages CVS’ extensive loyalty program to differentiate itself from…
Home From College’s Mission to Give Every Student a Fair Start
As a student aiming to kickstart a career, it can be challenging to secure an internship and develop the necessary skills before graduating. Home From College is dedicated to assisting students in enhancing their resumes and discovering opportunities to acquire the skills required to excel in their chosen career paths. Home From College, founded in…
Brazil Bans X, Platform Loses 20M Users
Brazil’s Supreme Court upheld an order to ban X in the country after the platform refused to name a legal representative by last Thursday. The loss of 20 million users reduces X’s monetizable daily
active user count from 250 million to 230 million. X’s total user base is down at least 10% in 2024, which will directly impact its ad revenue, which is reportedly down around 83% to what it had been
before Musk took over the app in late 2022.
active user count from 250 million to 230 million. X’s total user base is down at least 10% in 2024, which will directly impact its ad revenue, which is reportedly down around 83% to what it had been
before Musk took over the app in late 2022.
CNN’s Harris/Walz Interview Nets 6.3 Million Viewers
CNN’s exclusive interview with Democratic running mates Kamala Harris and Tim Walz brought in 6.3 million total viewers and 1.2 million Adults 25-54 viewers. The First Interview: Harris & Walz with Dana Bash was the most-watched program on Thursday evening in both measured categories. Thanks to that boost, CNN secured the No. 1 cable news…
Agencies Continue to Receive Perks From Media Owners That Aren’t Disclosed to Clients
Incentive programs between large media companies and agencies continue to lead to poor advertising decisions and less transparency for smaller clients, 10 sources from agencies, brands, and publishers told ADWEEK. In these programs, the buyer gets perks like discounts or cash back in exchange for agreeing to invest in a particular media product. There is…
Horizon Transforms Santa Monica’s Wheel Into One Of ‘Fortune’
Horizon Media’s location-based media stunt welcomes Ryan Seacrest as the new host of “Wheel of Fortune” beginning Sept. 9.
3 Key Areas of Focus in Google’s Upcoming Adtech Antitrust Trial
Google’s upcoming adtech antitrust trial is slated for Sept. 9, and if the last few months are anything to go by, there will be fireworks. Earlier this month, Google lost an antitrust lawsuit over its search business. Ahead of its next trial, Google claimed the witness list of adtech vets lack “personal knowledge,” and in…
British Airways’ Slice-of-Luxury Life Brings Out the Voyeur In Us All
These OOH ads give us a clever peek-a-boo image — a vertical slice — of the exclusivity and comfort offered in Business Class.
Exclusive: Tamsen Fadal Talks The M Factor and Post-Anchor Life
Tamsen Fadal remembers the exact moment she realized it was time to leave her longtime home at New York’s WPIX. While seated in the anchor’s chair one Friday night in 2019, the Emmy-winning face of the PIX11 Evening News suddenly felt her body temperature rise to inferno levels as her heartbeat quickened with increasing intensity….
Building a Brand Men Trust With Every Man Jack
In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton interviews Gerry Chesser, CEO of men’s personal care brand Every Man Jack. Chesser shares insights from his extensive career in CPG, focusing on the evolution of men’s personal care and how Every Man Jack stays ahead in a competitive market….