Avoiding efforts to do fact-checking strikes at the heart of what real-time video – and traditional, straightforward journalists/moderators – do best. Their job is to question, identify and correct
errors.
errors.
VP Debate Draws 43M Viewers, Down 25% From 2020
The vice presidential debate between Sen. J.D. Vance (R-Ohio) and Minnesota Gov. Tim Walz drew 43.1 million viewers Tuesday night, significantly fewer than the face-off between the vp candidates in 2020, according to Nielsen. (NYT) An average of 9.1 million people tuned into CBS, which hosted the debate, followed by 7.7 million who watched on…
Diamond Sports Looks to Drop 11 MLB Teams From Bally Sports Regional Networks
Diamond Sports–owner of the Bally Sports-branded regional sports networks–said Wednesday that it plans to drop all Major League Baseball teams from its channels except for the Atlanta Braves. (CNBC) A source with Diamond said the company is still hopeful of agreeing to new terms with the 11 other teams and has previously submitted proposals to…
UK Police Tracked Journalist Number Plates to Warn Sex Offenders They Were Approaching
Officials in the U.K.’s Home Office boasted that police were able to run the car number plates of journalists to warn sex offenders about approaches from the press, documents show. (Press Gazette)
News Agency AFP Notifies French Authorities of Potential Data Breach
Agence France-Presse, one of the world’s largest news organizations, notified French regulators of a potential data breach following a cyberattack last week. (TechCrunch)
Congress Fights to Keep AM Radio in Cars
A lament about the demise of AM radio has been rising in the halls of Congress. (Nieman Lab)
Newspaper Entrepreneur Builds Jersey Shore News Empire
Veteran newspaper banker and media operator James McDonald launched a new company to consolidate hyperlocal and regional news sites across Philadelphia and the Jersey Shore. (Axios)
Over 43 Million Viewers Watched CBS News’ Vice Presidential Debate
According to Nielsen Media Research, 43.145 million viewers tuned in to watch Gov. Tim Walz debate Sen. J.D. Vance in New York City. The vice presidential match-up might end up being the final televised national debate of the 2024 election cycle, and CBS News hosted the event with anchors Norah O’Donnell and Margaret Brennan. Simulcast…
How whiskey brand Four Walls ‘hired its community’ to run a UGC ad campaign
Instead of hiring an agency to manage its latest ad campaign, the whiskey brand Four Walls took an alternative approach: hiring its community.
Four Walls is launching a promotional merchandise line today emblazoned with rose imagery inspired by one of the brand’s fans, Emberlin Leja, who wrote to the company to share the story of her 97-year-old grandmother, a lifelong bartender named Rose.
To collect materials for the advertising campaign, the liquor brand — which is co-owned by “It’s Always Sunny in Philadelphia” stars Rob McElhenney, Glenn Howerton and Charlie Day — partnered with the tech platform Adim to dole out prizes totaling $44,444.44 to digital creators who sent in their favorite bar stories, with the explicit goal of using those stories to market Four Walls. For her story, Leja received a prize of $600.
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The Real Reasons Why so Many Brands Have Broken Their DEI Promises
On June 6, 2024, a 35-year-old Tennessean named Robby Starbuck got wind of something that ticked him off. Tractor Supply, the retail chain where Starbuck bought feed for the cattle on his 12-acre ranch, had adopted multiple policies and initiatives aimed at fostering diversity, equity, and inclusion (DEI.) And so Starbuck, a former music video…