Month: October 2024

“We see this as complementary – this is not an either/or [for programmers],” says DirecTV CEO Bill Morrow. “They want to have a certain reach with their direct-to-consumer offering. And where the
consumer won’t go, that’s where we step in.”

TVNewser road tripped to Philadelphia to see Vice President Kamala Harris debate former President Donald Trump on ABC News last month. CBS News kicked off October by thoughtfully bringing both candidates’ respective running mates, Gov. Tim Walz and Sen. J.D. Vance, to our hometown. Walz and Vance had their first and only debate of the…

Summer 2024 was officially the Northern Hemisphere’s hottest on record, according to a recent government study. In collaboration with Global Witness, an NGO that works to break the links between natural resource exploitation, conflict, poverty, corruption, and human rights abuses worldwide, agency Joan has launched a campaign highlighting the human impact of climate breakdown. Debuting…

KPNX sports reporter Luke Lyddon is leaving the Phoenix NBC affiliate. “After much thought and reflection, I’ve decided to embark on a new chapter in my career,” he wrote on social media. “Now, I’m excited to announce that I’ll be joining my family’s business. I’m looking forward to expanding my horizons and gaining a fresh…

Independent agency Party Land is looking for Super Bowl work, and it has hired a saxophonist, a Real Housewife, and a jolly old elf to get the word out. Party Land is shaking things up with a series of Cameo videos featuring The Real Housewives of New York City star Sonya Morgan, musician Kenny G,…

Former CBS Colorado sports anchor Mark McIntosh met the woman who donated one of her kidneys to him. The 65-year-old McIntosh was an on-air sports broadcaster at CBS Colorado from 1988 to 2006. McIntosh diagnosed with amyloidosis, a rare disorder caused by an abnormality of plasma cells in the bone marrow. The disease can cause…

Finding value in low consumer satisfaction is not how marketers think. But it is how economists think.

Outbrain is doubling down on its pivot to video – and its pivot to courting brand budgets. The company is unveiling a new TikTok-inspired vertical video feed for publisher mobile sites that will appear at the bottom of articles. The new solution, called Moments by Outbrain, is currently in beta. Axel Springer and Fortune are […]

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