Month: October 2024

Former President Donald Trump’s presidential campaign worked with X to prevent information about Sen. J.D. Vance (R-Ohio) from being posted on the social media platform–a move that resulted in Ken Klippenstein, the journalist who revealed the information, being kicked off the site, according to reports. (The Guardian) The dossier was made public by Klippenstein, who…

Terrifier 3 slashed its way to No. 1 in North America, collecting a stellar $18.3 million from 2,514 theaters in its opening weekend. It’s a huge start for the ultra-gory, independently made, low-budget slasher film about a demonic clown who brutalizes a small town. (Variety) The next closest film is The Wild Robot, which continues…

Proving the effectiveness of ad campaigns to clients and, sometimes, the C-suite continues to become a more complex task, as challenges aplenty emerge in the measurement process. In a group chat at ADWEEK House during Advertising Week New York, industry leaders from ad platform Blis–who sponsored the session–wedding platform The Knot Worldwide, and creative agencies…

Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its SSP’s flat CPM pricing model in a bid to scoop up smaller pubs who are sick of sharing a percent of every CPM with […]

The post To Reduce The Ad Tech Tax, Sovrn Expands Its SaaS Pricing Model appeared first on AdExchanger.

The Irish capital’s embrace of big tech is filtering through to its startups, who are building better tools for IT teams, AI content moderation tools, and RNA screening for herds of cattle.

The Spanish capital is drawing talent from Latin America, and its eye-catching startups are working on smarter payments, eldercare, and an AI-powered virtual nurse.

The Finnish capital’s most exciting startups are building nuclear-powered heating networks, better weather forecasting tools and an esports streaming platform that lets viewers bet on the outcome.

The Portuguese capital’s most exciting startups include a platform to help entrepreneurs get going, a smart punchbag, and the Uber of hair salons.

There are around 4,000 startups in Amsterdam—the best 10 are tackling forest fires, decarbonizing plastics, and building robot bricklayers.