Heidi Klum’s “Modelverse” aims to engage Roblox users through invites to virtual model events inspired by coveted real-world gatherings such as award shows, high-fashion events and Klum’s own
Halloween party.
Halloween party.
TikTok Must Face Privacy Claims Over In-App Browser
TikTok users can proceed with a lawsuit alleging the company logged the keystrokes of smartphone owners who visited outside websites through TikTok’s in-app browser, a judge has ruled.
Radical Independence: How Indies Are Ushering in the Next Era of Great Advertising
Sitting here drinking an AriZona iced tea, I find myself contemplating the value of independence. First, you should know, I am not usually found with an AriZona iced tea–at least not since the days of chugging them post-hangover in college. But recently, I saw a story on the Today Show where the founder, Don Vultaggio,…
Google Expands AI Ads, Visual, Audio Search
Google on Thursday announced its rollout of AI-powered updates for search results and links, with AI Overviews ads on mobile in the U.S. and redesigned Shopping Ads to run with Google Lens visual
search results. Google says no action is required from advertisers for their ads to appear as AI Overview ads.. Amazon and Microsoft made similar announcements this week, highlighting the importance
of AI in search and advertising.
search results. Google says no action is required from advertisers for their ads to appear as AI Overview ads.. Amazon and Microsoft made similar announcements this week, highlighting the importance
of AI in search and advertising.
VP Debate Earns 43M Viewers, 26% Below 2020’s
The top five networks for viewing were CBS with 9.57 million viewers, followed by Fox News Channel with 7.9 million, ABC at 6.4 million, NBC with 5.7 million and MSNBC at 4.9 million.
Streamers Likely Benefit From Rising Cost Of Sports Attendance
Almost two-thirds of regular sports event attendees say they avoided buying tickets in the past six months because of price hikes.
Coldplay Brings New Record To The Metaverse Via Roblox Takeover
Coldplay will offer fans and players a chance to listen to new songs, complete challenges and collect themed UGC items for their avatars across multiple popular in-app gaming worlds.
Best Buy Taps Disney’s Lisa Valentino as President of Its Ad Business
Best Buy has hired Lisa Valentino as president of its advertising arm Best Buy Ads–a move that signals how retailers are increasingly looking to hire execs with strong relationships with advertisers to steer their retail media businesses. Valentino had been executive vice president of client and addressable sales and solutions at Disney since April 2019,…
OpenAI’s ChatGPT Breaks Out of Its Box—and Onto a Canvas
ChatGPT’s new canvas interface can suggest improvements to writing and code as well as make in-line changes.
Dr. Rick Brings the Burn as First Brand Mascot on The Hot Ones
A young homeowner suffering from parentamorphosis would likely start spouting arcane Scoville data as a wing-eating guest on The Hot Ones, all while making lame jokes about being “cool as a cucumber.” Dr. Rick will do no such thing. The longtime spokesman for Progressive Insurance, played by actor-comedian Bill Glass, takes a seat today opposite…