Month: December 2024

MLCommons provides benchmarks that test the abilities of AI systems. It wants to measure the bad side of AI next.

TikTok shared the year’s most memorable businesses, creators, cultural icons, moments, and trends on its platform in the U.K. with Wednesday’s release of Year on TikTok 2024. Man in Finance landed @girl_on_couch a talent agent and a record deal, but it was just one of 2024’s top memes, joining Brat Summer from @charlixcx, “very demure,…

Publicis Groupe CEO Arthur Sadoun likes to put his own spin on the obligatory company-wide Holiday memo leaders are obliged to send in Q4. Every year, he sends out a “Wishes” film, sending seasonal greetings to staffers and outlining a wish-list for the year ahead. For the 2024 edition, Sadoun has enlisted everyone’s favorite Paris…

To mark the 10th year of Spotify Wrapped, the streaming giant is celebrating the unique and surprising ways artists and creators have shaped fans’ lives around the world. On Wednesday (Dec. 4), Spotify launched its global “2024 Wrapped” campaign, which over the past decade has become the platform’s biggest marketing moment of the year and…

As the 2026 World Cup approaches, The Home Depot is building toward a different kind of game day. This morning, FIFA announced The Home Depot as the “Official Home Improvement Retailer” for FIFA World Cup 2026 in Mexico, Canada, and the United States. With 2,345 stores across all three host nations, The Home Depot will…

Beyonce leaned into her cowboy era, a gecko grew up, a barf bag went viral. Michael Cera pranked the nation, Waldo had an existential crisis, Ben Affleck realized his boy band dreams, and a potato chip lover got stuck in a time loop. The best ads of 2024 took us on a wild, inventive, funny,…

In February, “The Talk” on CBS will be replaced by a new afternoon soap, the first new soap on network TV in 25 years.

Overall U.S. TV viewership of women’s sports is up 81% over the last three years. Women’s sports only represents 2% to 4% of the $500 billion global sports market.

“Here’s why this partnership is so relevant and newsworthy…” Or so said Google’s NotebookLM when I prompted it to write a column explaining why you should care about its collaboration with Spotify.

It doesn’t take an eagle eye to see there’s something amiss in the just-launched Zevia holiday campaign. From the first frames, the 30-second spot proudly declares its AI-generated shenanigans in the form of Santa improbably traveling by drone, not sleigh, while other humanoid characters sprout multiple extra limbs and smile through twinkle-light teeth. As a…