“With its lucrative exclusionary agreement in peril, Apple now files an eleventh-hour effort to intervene in this litigation,” the Justice Department writes in court papers filed Wednesday.
How the US TikTok Ban Would Actually Work
The fate of TikTok now rests in the hands of the US Supreme Court. If a law banning the social video app this month is upheld, it won’t disappear from your phone—but it will get messy fast.
What Brands Are Doing to Help Los Angeles Fire Victims
As the fires in Los Angeles continue to rage, swallowing up homes and businesses from Malibu to Altadena, Airbnb was one of the high-profile brands to help those affected across Los Angeles County, offering temporary housing to people who were impacted. But many other brands and businesses, both national and local, are also lending a…
Amazon Offers Ad Tech-As-A-Service, Lets Retailers Use Its Ad Tools
Retailers will share with Amazon Ads part of the revenue generated as well as for the use of the tech infrastructure. The offering is available through the Amazon Ads console and APIs.
Agencies Are Spending More on TikTok Ads This Year Despite US Ban Uncertainty
Looming uncertainty over a potential U.S. TikTok ban is not putting off advertisers from committing ad spend to the platform. In fact, agencies are pledging a year-over-year increase in ad dollars in 2025. One agency executive, speaking anonymously to protect industry relations, plans to increase the agency’s TikTok spend by 20%-30% this year. DigiShopGirl Media…
How Razorfish Walks Advertisers Through the Chaos of CES
ADWEEK is shadowing Razorfish at CES this week. Follow along for more behind-the-scenes reporting from the event. The Consumer Electronics Show showcases the latest technology across the globe at the Las Vegas Convention Center. Flying cars, smart glasses, haptic suits, bigger and better TV screens, and endless use cases for AI abound. But for marketers,…
Pearls Before Swine by Stephan Pastis for Thu, 09 Jan 2025
Demystifying the Department of Government Efficiency
This week we break down the new government committee being led by Elon Musk and Vivek Ramaswamy.
Yahoo DSP Partners With Roku To Improve Programmatic TV Buying
The new capabilities will help streamline the process, the company says.
The US Government Has Banned Information Platforms Long Before TikTok. It Didn’t Go Well.
The Justice Department’s effort to bar Americans from access to TikTok–a matter to be argued before the Supreme Court tomorrow–is possibly the most contentious first-amendment case of the social media age. But it’s not a new one. The United States has enacted widespread bans on publications and information sources in the past, for reasons similar…