TikTok Adds Commerce, Livestream Shopping To More Regions

Along with its recent plans to launch in Mexico, TikTok will expand operations to Italy, Germany and France, with longer-term plans to also launch in Japan and Brazil later this year, according to the
South China Morning Post.

WPIX Sued by Former Employee for Gender and Racial Discrimination

Former WPIX entertainment anchor and reporter Ojinika Obiekwe is suing the Nexstar owned station for gender and racial discrimination Obiekwe started working at the New York station as an intern in 2001. She went from being an assignment editor to producer and reporter and was named an anchor and lifestyle reporter. Her station bio is…

Walmart’s Ad Business Is a Bright Spot Amid an Expected Slowdown in Sales

The numbers $4.4 billion — Global ad revenue from 2024, up 27% year-over-year. Global advertising revenue increased 29% year-over-year during the fourth quarter specifically. $180.6 billion — Revenue during the fourth quarter, up 4.1% year-over-year. $681 billion — Revenue for 2024, up 5.1% year-over-year. 16% — Year-over-year growth in global ecommerce sales. The water cooler…

EXCLUSIVE: Inside Omnicom and IPG’s Secret Meeting to Sell Clients on the Takeover

Omnicom and IPG on Wednesday hosted a meeting in New York City with agency search consultants — who help brands find agency partners — to answer their clients’ most pressing questions about the impending takeover, ADWEEK has learned. Both an Omnicom and IPG spokesperson confirmed that the meeting took place but declined to provide further…

The Watergate-Inspired Law That’s Being Used to Fight DOGE

Here’s how the 1974 Privacy Act is being used in legal battles against DOGE—and how you can protect yourself from government surveillance.

DOGE Puts $1 Spending Limit on Government Employee Credit Cards

The restrictions are already in place at the General Services Administration along with several other agencies. Soon they’ll roll out to most of the federal government, sources say.

Publicis Media Appoints Lonnie Limón to Lead its Multicultural Arm

Publicis Media named Lonnie Limon head of its Cultural Quotient multicultural practice. Limon takes over for Lisa Torres, who is leaving the company to start her own business focused on helping brands navigate the multicultural marketing landscape. Publicis Media credited Torres with playing an instrumental role in shaping Cultural Quotient and co-founding the Once &…

Shawn Ley Leaves WDIV in Detroit

Shawn Ley has left Detroit NBC station WDIV. Deadline Detroit said that Bob Ellis, WDIV’s vice president and general manager, told staff, “Team, Shawn Ley is no longer with WDIV. We wish him the best in his future endeavors. If you have any questions, please come see me. Thank you.” His biography has been removed…