Streaming Ratings, Week of Jan. 27: Second Week at No. 1 for Netflix’s The Night Agent

Netflix’s crime thriller The Night Agent made it two weeks in a row as the most-watched streaming title, taking the honor for the final week of January, according to Nielsen Streaming Content Ratings. The Night Agent had 2.924 billion viewing minutes for Netflix, which had six titles in the top 10, with two having shared…

Disney Sells Out Ad Inventory for 97th Oscars Ahead of Show’s Streaming Debut

Even without last year’s Barbenheimer bump, the excitement surrounding this year’s unpredictable Oscar race is proving Kenough for advertisers. Disney Advertising announced that it has once again sold out its Academy Awards ad inventory ahead of the show’s 97th edition on March 2. The ceremony will air live on ABC and also stream live on…

Destination Marketing Insights From Kate Wik, CMO of Las Vegas Convention and Visitors Authority

Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Kate Wik, CMO of the Las Vegas Convention and Visitors Authority. In this engaging conversation, Kate shares her journey from agency life to becoming the CMO of one of the world’s most dynamic destinations, discussing how Las Vegas continues to evolve…

Mounjaro Maker Eli Lilly Swipes at Unapproved GLP-1 Rivals in Oscars Ad

At the 2024 Academy Awards, Eli Lilly, the manufacturer of blockbuster weight loss drugs including Mounjaro and Zepbound, criticized people for taking GLP-1s without an obesity diagnosis. In 2025, the pharma giant is changing tack with an attack on its non-FDA-approved rivals. “Healthy Skepticism,” from Wieden+Kennedy, will debut at the 97th Academy Awards on Sunday,…

The Dispirit Of The New America

Founded on the spirit of 1776, America’s constitutional republic was not built for the dispiriting reality of today, especially government and corporate control of an increasingly marginalized free
press.

Here’s the Roundup for the Week Ending February 28

This week’s edition of stories we didn’t get to for one reason or another goes out to FCC Chairman Brendan Carr, who is making a lot of news since his recent appointment. Carr revealed his plans for local TV stations during the Innovation to Restore Trust in News: A National Summit hosted by digital news…

Ad Agencies Prepare To Advertise To AI Agents

“Digital advertising will shift from targeting people to influencing AI agents that shop on their behalf,” PMG head of search Paul Low told MediaPost when asked to describe what digital advertising
will look like when AI agents begin to sell to AI agents on behalf of consumers.