For marketers, AI promises a leap in productivity—but only when guided by a clear strategy and human oversight. The question isn’t whether to use AI, but how to use it […]
The U.S. Ad Market Tracker which decelerated to 2.4% in February — the worst expansion since the last ad recession ended — bounced back to a 7.8% gain in March, implying a relatively healthy signal
for the U.S. ad marketplace despite continuing concerns about the nation’s economy, the macroeconomy, and geopolitical instability that have some economists predicting another looming recession.
Since it opened its doors in 1924, Saks Fifth Avenue’s flagship store has defined what it means to window shop in New York. Even as the department-store era continues to […]