Brands Continue To Invest More In Influencer-Led Campaigns

Brands remain determined to increase influencer marketing spend, according to a survey from the World Federation of Advertisers. The influencer marketing industry has grown over $22 billion since
2016 — rising from $1.7 billion to $24 billion in 2024, based on reports by Sprout Social.

Discord Says Quests Ad Format Aligns With Its Gaming-First Audience

At IAB’s gaming ads-focused Playfronts, Discord’s SVP of Product Peter Sellis shared new insights about the company’s first year of the rewards-earning Quest ads format.

Meta And TikTok Urge Appeals Court To Throw Out Suits Over Teen Safety

Meta Platforms and TikTok are asking an appellate court to dismiss lawsuits over teen safety, arguing that Section 230 of the Communications Decency Act prevents the cases from moving forward.

EXCLUSIVE: NBA Chief DEI Officer Lesley Slaton Brown to Exit in June

The National Basketball Association’s chief diversity, equity, and inclusion (DEI) officer Lesley Slaton Brown is stepping down from her role, according to an internal email obtained by ADWEEK.