Category: Data-Labor-Technology Stories

Turkish Airlines is kicking off a new campaign starring Dr. Oz during the Super Bowl. The airline has released a 10-second teaser for its Big Game ad. It’s unclear how long the ad will be, which agencies are behind it or when the ad will appear during the game. A representative for the company did…

What do U.S. Open golf champion Brooks Koepka, 11-time World Surf League champ Kelly Slater, 2017 New York City Marathon winner Shalane Flanagan and Chris Pratt have in common? They like staying fit, they like beer, and they’re all in Michelob Ultra’s second Super Bowl LII ad, which was released today. Michelob Ultra will air…

Whenever we sit down with creative directors for our “Best Ads Ever” video series and ask about their favorite Super Bowl spot, we often–not surprisingly–hear “1984.” But a close second, eclipsing all other runners-up, is E*Trade “Monkey,” the spot from the 2000 Super Bowl that brilliantly lampooned the expense of advertising on the big game….

In 2017, nearly 79 million adults (31.9% of the adult population) lived in a shared household. In 1995, 55 million adults (28.8%) lived in a shared household.

With the help of two 15-second teasers and a robot named Evelyn, Sprint announced today its return to the Super Bowl on Feb. 4. The spot will be handled by creative shop Droga5, which produced last year’s Sprint commercial in which we met a crazed dad who went through great pains (including emotionally scarring his…

CBS and NBC’s run of broadcasting Thursday Night Football games is over, as Fox Sports has landed rights to the NFL’s Thursday night package for the next five years. Under the deal, which was announced this morning, 11 games between weeks 4 and 15 of each season (excluding Thanksgiving night) will be broadcast on Fox,…

In 2016, Americans ate about 14 billion hamburgers, 1.3 billion wings and guzzled 51.7 million cans of beer, according to the National Restaurant Association. This year’s 1.35 billion wings is the equivalent of placing 625 wings on every seat in all 32 NFL stadiums said the National Chicken Council. But not all snacks are created…

Guacamole and chips are meant for each other, just like peanut butter and jelly or peanut butter and chocolate. It just makes sense. But what happens when there are no delicious chips to enjoy with your guacamole? Well, all hell breaks loose, according to Avocados From Mexico. The brand explores the idea of a chip-less…

Last Saturday’s story in The New York Times, The Follower Factory, further exposed the serious issue of fraud that lurks within the influencer space on Twitter and other platforms, as well. The story outed Devumi, a company with a fake Manhattan address that appears to make its money by generating fake followers for social media…

Helping marketers to track conversions, Bing on Wednesday introduced a way to track ad clicks from Safari after Apple changed the process for tracking conversions on the browser.