Only Runners Can Save the World in Nike’s Star-Studded Spin on Disaster Movies

A world in peril. (Ominous whoommm.) A planetary crisis without precedent. (Fade to black.) And the only way out … is to run. That’s the pitch for Nike’s two-minute homage to disaster movies, with the athletic brand visualizing what would happen if the Earth stopped spinning on its axis. The real answer is that we’d…

Powered by WPeMatico

Here’s What Designers Think of Stacy’s Pita Chips’ Special Packaging for Women’s History Month

Women’s History Month kicks off today and, while the annual commemoration started in 1987, this year’s observance–coming as it does in the wake of #MeToo–is especially pressing and consequential. It follows that brands planning tie-ins to the event can expect to be under greater scrutiny than usual. So it’s a good bet that heads will…

Powered by WPeMatico

Here’s How Facebook’s Algorithm Shift Is Hurting Digital Publishers, and the Steps They Can Take to Survive

Facebook is in retreat mode these days as it continues to battle fake news. The social media juggernaut has decided to move away from digital publishers as a way of distancing itself from the internal problems it has been having for years. Facebook made a bold move by making a significant algorithm change to its…

Powered by WPeMatico

ABC Turns a New York Subway Train Into Roseanne’s Iconic TV Living Room, Afghan Included

The fictional town of Lanford, Ill., where the sitcom Roseanne is set, is more than 800 miles away from Manhattan. But for the next few weeks, subway riders on New York’s shuttle train between Grand Central Station and Times Square will be instantly transported to the iconic Lanford living room of Roseanne Barr’s working-class TV…

Powered by WPeMatico

Secrets of Better Uber and Lyft Rides

Did your rideshare driver cancel again? Why are we taking this crazy route again? From ratings to finding the cheapest way to ride, here’s what you need to know.

Powered by WPeMatico

Carl’s Jr. Celebrates Its Fans, and Even Its Haters, With #TheThickies Twitter Awards

Carl’s Jr. is celebrating this weekend’s major award show by creating a somewhat less major but still fun award show of its own. #TheThickies, named after the fast-food chain’s Thickburgers, will honor the brand’s Twitter followers in a number of categories, from Best Reply and Best DM to Best Food Selfie and even Best Hater….

Powered by WPeMatico

New Report Shows a 14% Median Gender Pay Gap Across U.K. WPP Agencies

Holding company WPP released its U.K. Gender Pay Gap Report 2017 with results showing the realities around the lingering issue of pay inequality. WPP released the report following new regulations from the U.K. government requiring all companies with 250 or more employees to report such information. The report shows a 14.6 percent median gender pay…

Powered by WPeMatico

Facebook Pulled the Plug on Its Test of Separate News Feeds

Bruce Springsteen sings that two hearts are better than one, but Facebook has come to the determination that one News Feed is better than two. Head of News Feed Adam Mosseri announced in a Newsroom post Thursday that the social network is pulling the plug on the separate News Feed for posts from pages that…

Powered by WPeMatico

Why I Should Be The Next Hope Hicks

Hope Hicks and I have a lot in common. She was raised in Greenwich, Conn.; I live 15 minutes from there. She was a teenaged model; I had the hots for any number of models when I was a teenager (mostly
Christie Brinkley). She has no background in politics whatsoever; me neither.

Powered by WPeMatico

Millennials projected to overtake Baby Boomers as America’s largest generation

Millennials are expected to overtake Boomers in population in the U.S. in 2019 as their numbers swell to 73 million and Boomers decline to 72 million.

Powered by WPeMatico