Category: Data-Labor-Technology Stories

Danny DeVito will star in M&M’s 30-second Super Bowl spot. The brand revealed its Big Game ad star with a 15-second and a six-second teaser in which DeVito is seen nearly submerged in what looks like a chocolate pool. M&M’s is returning to the game after three years away. BBDO in New York is behind…

Adobe Systems Inc. finance chief Mark Garrett is retiring from the company after spending more than a decade in that role.

Amazon Go, a convenience store where there’s no need to stand in a checkout line, sounds like something out of a millennial dream. But it’s now a reality, and it finally opened its doors today in Seattle, Wash., a year later than expected. And while retailers and grocers don’t need to start panicking, one industry…

Netflix Inc. again posted strong subscriber growth even as it faces increased competition for viewers and programming.

News Corp. executive chairman and 21st Century Fox executive co-chairman Rupert Murdoch is taking on Silicon Valley. The media mogul released a statement today noting that if Facebook is going to revamp its news feed to ensure it’s publishing the most legitimate, “trusted” news content on its platform, then it should pay publishers a carriage…

Netflix drama Stranger Things dominated Twitter during the red carpet leading up to the 24th Annual Screen Actors Guild Awards at the Shrine Auditorium in Los Angeles Sunday night. The five most-tweeted-about celebrities from the red carpet were all from the science-fiction and horror series: Millie Bobby Brown Sadie Sink Dacre Montgomery Gaten Matarazzo Caleb…

Esports giant ESL announced an agreement to bring two of its top competitions–the CS:GO Pro League Counter-Strike: Global Offensive competition (with WESA, the World Esports Association) and the ESL One Dota 2 and CS:GO circuit–exclusively to Facebook. The competitions will be streamed exclusively via Facebook Live in English and Portuguese, and ESL said other languages…

Netflix’s bizarre campaign at the Consumer Electronics Show for its upcoming sci-fi show Altered Carbon may have seemed like a quick and viral public relations stunt, but the event was actually highly calculated and planned, down to a protest and fake vandalism of its event booth. Psychasec was billed as a radical new technology that…

Leave it to Google to come up with the first viral app of 2018. The search giant’s Arts & Culture app, which pairs a selfie you take with one of the thousands of artworks available on Google’s database, has already seen more than 30 million downloads, according to the company. While most of the internet…

When it comes to experiential projects and emerging tech, most marketers are curious about their options and want to do more of both this year, but they’re not entirely sure how, according to a new study from brand experience shop AgencyEA. “All they know is they want tech at their events, but they don’t necessarily…