Radoslaw Dobrolecki, US business development director at RTB House, discusses how artificial intelligence can help predict customer behavior at scale.
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Uber to Sell U.S. Auto-Leasing Business to Startup Fair.com
Uber is selling its U.S. subprime auto-leasing business to startup-car marketplace Fair.com, ending a bid to attract drivers who lack regular access to vehicles.
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Uber to Sell U.S. Auto-Leasing Business to Startup Fair.com
Uber is selling its U.S. subprime auto-leasing business to startup-car marketplace Fair.com, ending a bid to attract drivers who lack regular access to vehicles.
[Read More …]
Elon Musk Touts Tesla Pickup Plans, Though Light on Detail
Elon Musk teased details for a pickup truck that would challenge Ford Motor Co. and others in one of their most lucrative segments—though, true to form, the Tesla Inc. chief was vague about his intentions.
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Elon Musk Touts Tesla Pickup Plans, Though Light on Detail
Elon Musk teased details for a pickup truck that would challenge Ford Motor Co. and others in one of their most lucrative segments—though, true to form, the Tesla Inc. chief was vague about his intentions.
[Read More …]
CBS' 'Colbert' Maintains Top Overall Late-Night Spot
The CBS talk show is now averaging 3.7 million viewers for Nielsen live program plus same day/seven day time shifted viewing though December 15. NBC’s “Tonight Show with Jimmy Fallon” is at 2.7
million viewers.
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MAC Lights Up Programmatic OOH To Drive Footfall In Stores
AdExchanger |
MAC Cosmetics wanted to increase footfall to its three most important storefronts in Turkey. The makeup brand buys out-of-home (OOH) inventory on mall displays to drive awareness, but it wanted a less static and more measureable way to target shoppers and get them in store, said Tugba Cetegin, marketing manager at MAC Cosmetics in Turkey.… Continue reading »
Theranos Gets a Financial Lifeline
Blood-testing firm Theranos has secured a $100 million loan from Fortress Investment Group, averting a possible bankruptcy for now.
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Theranos Gets a Financial Lifeline
Blood-testing firm Theranos has secured a $100 million loan from Fortress Investment Group, averting a possible bankruptcy for now.
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Article: Marketers Need Artificial Intelligence to Reach the Segment of One
Radoslaw Dobrolecki, US business development director at RTB House, discusses how artificial intelligence can help predict customer behavior at scale.
[Read More …]