Oprah Winfrey Ruled Facebook and Twitter During the 75th Annual Golden Globe Awards

Oprah Winfrey’s speech after accepting the Cecil B. DeMille Award dominated conversation on Facebook and Twitter during the 75th Annual Golden Globe Awards Sunday night. At the time of this post, the video of the speech, shared via the Golden Globes Facebook Watch page, had been viewed nearly 24 million times and shared over 400,000…

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WPP’s GroupM Shifts U.K. CEO to New Position as Global Chief Investment Officer

After serving 10 years as GroupM’s U.K. CEO, Nick Theakstone is being repositioned to the newly created role of global chief investment officer at the WPP-owned media investment management company. Theakstone will be succeeded in his previous position by Tom George, who most recently was chairman for MEC’s U.K. and Northern Europe division and its…

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Celebs From Aubrey Plaza to Mark Duplass Talk Money in New Wealthsimple Ads by Errol Morris

Oscar-winning documentarian Errol Morris is back in commercial directing mode for investment company Wealthsimple, turning the camera on Hollywood creators Aubrey Plaza, Alex Karpovsky, Brian Tyree Henry and Mark Duplass to capture them talking about their money smarts or, more to the point, their complete cluelessness on the topic. Plaza, a frequent advertising, TV and…

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Jimmy Kimmel Says ‘Literally Everyone’ at ABC ‘Should Be Fired’ if There’s Another Oscars Snafu

Jimmy Kimmel is returning to host this year’s Oscars on March 4, and he knows the memory of the debacle that capped last year’s ceremony–in which La La Land, not actual winner Moonlight, was incorrectly dubbed Best Picture–will loom large in the minds of viewers. “If it happens again, literally everyone who works at ABC…

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For Ad-Hungry Companies, Was 2017 A Growth Experience Or The New Normal?

AdExchanger |

Dan Salmon will speak at AdExchanger’s upcoming Industry Preview conference on Jan. 17-18, 2018, at the Grand Hyatt New York. As 2018 kicks off, markets are wary of ad-driven stocks – unless your name is Alphabet, Facebook or Amazon. But there remains immense value in companies enabling addressable audiences, according to Dan Salmon, equity research analyst forContinue reading »

The post For Ad-Hungry Companies, Was 2017 A Growth Experience Or The New Normal? appeared first on AdExchanger.

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Sales Outlook At CES: 44 Million Smart Speakers To Sell In U.S. This Year

Emerging technology is about to drive the U.S. consumer technology industry to $351 billion in retail sales this year, 4% higher than last year, according to new industry research. As a kickoff to
the opening of every annual CES mega-event in Las Vegas, the Consumer Technology Association (CTA) lays out its semi-annual research showing what the market looks like for the next year, and this year
appears to be a blockbuster in the making. One of the hot growth areas is smart speakers.

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M&C Saatchi Adds New Strategy Chief

M&C Saatchi is appointing Raquel Chicourel as its new chief strategy officer, marking the second key senior appointment by agency CEO Giles Hedger since his arrival in July 2017.

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Amazon Looks Beyond Football As It Targets More Live Sports

In the U.S., Amazon’s simulcast of NFL “Thursday Night Football” games and the hiring of an executive dedicated to securing sports video rights last year suggest that the company is just getting
started in that field.

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R/GA Ventures, LA Dodgers Team Up to Help Startups Find Opportunity In Sports Tech

In 2014, digital agency R/GA launched Ventures, which holds the investments made by the agency through its accelerator programs. Backed by R/GA’s parent organization, IPG, Ventures has partnered with the Los Angeles Dodgers since 2015 to help 15 companies broaden their knowledge and capabilities in the sports tech and entertainment space through a national program…

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Princess Cruises Are a Window to the World, and Yourself, in Sweeping New Ads

Cruise ships aren’t just floating bacchanalia packed with food and booze, says a new campaign from Princess Cruises. They’re a way to connect with nature and the things that really matter in life, like other people and baby sloths. A wizened captain waxes philosophical about change in the centerpiece 1:30 ad from agency Omelet. A…

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