TikTok Will Pause Ads on Jan. 19, But Data Will Remain Accessible

TikTok has told advertisers that it will automatically pause ad campaigns in the U.S. starting January 19, three agency executives told ADWEEK. TikTok will likely be banned in the U.S. on that date, unless it gets a last-minute reprieve. However, historical data, campaign performance reports, and creative assets will remain accessible, according to Shuree Jones,…

They Went After the Hawk Tuah Crypto Promoters. Now They’re Suing Pump.Fun

The same lawyers handling a lawsuit over the infamous Hawk Tuah crypto coin are bringing a new class action against memecoin platform Pump.Fun for allegedly putting investors in high financial risk.

Mira Murati’s AI Startup Makes First Hires, Including Former OpenAI Executive

It’s a major get for Murati’s mysterious startup, which has also poached engineers and researchers from a number of other prominent AI firms.

Trump To Nominate Senate Staffer Olivia Trusty To FCC

“Olivia will work with our incredible new Chairman of the FCC, Brendan Carr, to cut regulations at a record pace, protect Free Speech, and ensure every American has access to affordable and fast
Internet,” Trump posted on Truth Social.

6 Top TikTok Alternatives for Creators

As discussions about a U.S. TikTok ban continue, with President-elect Trump reportedly considering an executive order to extend the case, creators are migrating to other platforms like Triller and RedNote. Triller is trying to poach TikTokers with new tools. Chinese-owned RedNote has popped up seemingly overnight. And Snap launched an ad campaign highlighting why creators…

Watch David Lynch’s Most Memorable Commercials

Silencio, maestro. Oscar-nominated auteur David Lynch died Thursday at 78 years old. His family confirmed his passing in a Facebook post, writing: “There’s a big hole in the world now that he’s no longer with us. But, as he would say, ‘Keep your eye on the donut and not on the hole.'” In an interview…

Man Charged in Death of Cleveland Reporter Bill Safos

A 29-year-old man is facing charges in connection to the death of former WOIO reporter Bill Safos. The reporter for the Cleveland CBS affiliate died from his injuries after being hit by a vehicle on December 11, 2024 in Lakewood, Ohio. Zachary Saliba has been charged with felony aggravated vehicular homicide. Lakewood police said Safos…

GroupM U.S. Chief Investment Officer Matt Sweeney to Exit

Longtime GroupM executive Matt Sweeney has stepped down from his role, ADWEEK has learned. Sweeney has been with GroupM since 2014, when he joined the company as senior vice president of client engagement at programmatic trading desk Xaxis. Over his decadelong tenure with the group, he succeeded to CEO of Xaxis and then to chief…

Retail Media in 2025: Google’s Big Bets, New Tech and More

Draw the curtain on 2024 with another insightful episode of The Garage featuring Shawn McGahee, head of retail media ads at Google. Shawn joins hosts Dan Massimino and Evan Hovorka with all the details on the future of retail media and what to expect in 2025, from how AI is going to reshape the industry…

Delta CMO Alicia Tillman on Taking Over the Sphere at CES

Welcome to this episode of the Marketing Vanguard podcast. Host Jenny Rooney speaks with Alicia Tillman, CMO of Delta, fresh from the company’s headline-making centennial celebration at the Sphere during CES 2025 in Las Vegas. They discuss the journey to creating this immersive experience, which blended airline nostalgia with future innovation through multimedia effects including…