After months of yearning to see basketball players take the court again, NBA fanatics will finally get their wish answered when the sport returns tonight. Coinciding with the NBA’s long-awaited return is the debut of Nike’s third film in its empowering “You Can’t Stop Us” campaign, which has fed on fans’ and athletes’ craving for…
Everything We Learned About Amazon From Jeff Bezos’ Antitrust Testimony
Viewers had to wait 96 minutes to hear Amazon CEO Jeff Bezos field questions during his Congressional debut on Wednesday. Rep. Pramila Jayapal, D-Wash., finally did the honors in the second hour of the highly anticipated House Judiciary Committee hearing on online platforms and market power, revisiting a familiar topic: how Amazon uses internal seller…
Impossible Foods Signs Deal With Walmart, Continuing Its Massive Push Into Retail
Impossible Foods is striking further into the U.S. heartland with a just-announced deal to sell its popular faux burgers in Walmart stores, beginning today. The move takes the Silicon Valley-based company far beyond its boutique retail roots and into more than 8,000 total stores, a 50-fold increase in its distribution since early this year. The…
Emirates’ Covid Insurance Is a High-Flying Piece of Brand Marketing—and Not Without Risks
Since returning to the air last month, Emirates has implemented a dizzying array of measures designed to reassure the traveling public that it’s unlikely to contract Covid-19 on its planes. Its website features a flow sheet detailing infection-prevention measures at nearly every step, including free “hygiene kits” for every passenger, single-use menus on board, lavatory…
Natural Light Built a Dorm Room for One Student to Escape Their Parents’ House
For college students, remote work is disrupting a defining moment in their burgeoning adult lives. Rather than heading back to campus this fall, many are likely settling in for at least one more semester at home–not exactly the typical college experience, especially for those that were hoping to round out their collegiate tenure on a…
Drew Barrymore Interviews Her 7-Year-Old Self in Adorable Talk Show Promo
Drew Barrymore tapped someone she knows very well to appear in the first promo for her upcoming talk show: her 7-year-old self. Barrymore, now 45, inserted herself into footage of her own famous 1982 appearance on The Tonight Show With Johnny Carson, shortly after the theatrical release of E.T., making it appear as if the…
Study Shows Americans Still Love Their Big-Name CPG Brands
Since the pandemic began, shoppers have been buying a lot of packaged food and household cleaners, boosting revenue for major CPG manufacturers such as Kraft Heinz Company and Procter & Gamble. In earnings calls and interviews, industry executives have described this shift in behavior as a return to big-name brands that people know and trust….
Can a Smartwatch or Other Wearables Detect Covid-19 Symptoms? | WSJ
As the World’s Bars Reopen, Heineken’s Ad About Social Distancing Is 100% Relatable
LONDON–If you live in a region that’s made it through the worst of the Covid-19 pandemic and you’ve been brave enough to venture back into a bar, you’ll know that it’s a bit of an unusual experience: hand sanitizer everywhere, people wearing masks, black and yellow tape marking where you can and cannot stand to…