Data-Labor-Technology

The adoption of new and emerging technologies has been accelerated by COVID-19, so it shouldn’t be surprising that this week’s analysis shows a spike in interest about “digital disruption,” which has
been climbing steadily among brands since early May as global supply chains were disrupted for every industry in every region. This trend shows no sign of slowing and we should expect more disruption,
as static sectors are turned on their heads.

When we last checked in with Comcast in April, the company was warning investors that its Q2 revenue hit would probably be even worse than in the first quarter. While that prediction has borne out, Comcast chief Brian Roberts is optimistic about the cable giant’s ability to roll with the punches as theme parks in… Continue reading »

The post NBCU Sees Advertisers Returning, Will Restructure For Streaming appeared first on AdExchanger.

TikTok is teaming up with XO, Republic Records and Wave on The Weeknd Experience, a virtual experience tied to the After Hours album from rhythm-and-blues star The Weeknd. Wave, which creates interactive virtual entertainment experiences, created the XR (augmented, virtual, and mixed reality technologies) experience for TikTok, which said in a blog post that viewers…

Republican Will Hurd and Democrat Robin Kelly want more Pentagon spending, a Cold War-style “hotline,” and a curb on chip exports to China.

Away from the much-anticipated Big Tech antitrust hearings earlier this week, Luma Partners founder and CEO Terence Kawaja simultaneously delivered his presentation for Adweek’s NexTech 2020 Virtual Summit. “You all have choices,” he began. “You all could be live-watching the four top tech CEOs spew their PR excuses–ahem, I’m sorry.” Kawaja, ad tech’s top investment…

The Covid-19 pandemic, which evaporated first quarter TV ad revenue, continued to depress the bottom lines for broadcast media giants in the second quarter. For Comcast, that has translated to a Q2 loss of more than 25% of NBCUniversal’s broadcast and cable ad revenues. In quarterly earnings released today, Comcast said NBCUniversal’s cable advertising revenues…

Facebook’s Mark Zuckerberg arguably faced some of the toughest grilling and threats by lawmakers during Wednesday’s Congressional hearing.

Google CEO Sundar Pichai faced an onslaught of questions from Ohio Republican Jim Jordan, who seemed very concerned that Google would skew its search results to give preference in the November
election to Joe Biden compared to President Trump.

Google has engaged in a “bait-and-switch” by combining DoubleClick’s pseudonymous data about users with personally identifiable information, Democratic lawmaker Val Demings told Google CEO Sundar
Pichai at a congressional subcommittee hearing Wednesday.

The post-pandemic landscape involves the evolution of many of the innovative ideas we will be seeing these next few months.