Ascena Retail Group Files Bankruptcy, Citing Covid-19 as the Main Culprit

Ascena Retail Group, the parent of brands such as Ann Taylor and Loft, filed for Chapter 11 bankruptcy protection this morning in Virginia, the company announced. Tied to the bankruptcy is a restructuring agreement with a majority of its secured lenders, under which Ascena would reduce its debt by about $1 billion, swapping it out…

This Group Says Social Media ‘Has Become the Klan Den of the 21st Century’

In the past two months, longstanding debates about the role of social media companies in policing hate speech have come to a head. Twitter and Reddit have cracked down on hate speech and content that incites violence, while Facebook is facing an all-out advertiser boycott organized by civil rights groups critical of its lack of…

Brands, Half of Your Insights Became Irrelevant in 2020

The pandemic forced me to rearrange my whole life, from hygiene habits to shopping patterns to family traditions. Everything feels like it has changed, and the numbers show I’m not alone. Our data shows 84% of people plan to maintain the routines they adopted during the Covid-19 crisis even after the crisis is over. This…

Unilever Sees Sales Dip, But Performs Well in North America

Amid the pandemic, global consumer goods giant Unilever has experienced both spikes and dips in demand across its various product categories. While total underlying sales declined 0.3% for the quarter ending June 30, beating analysts’ expectations, the maker of Dove soap and Hellmann’s mayonnaise also saw revenue in North America climb 9.5% during the same…

WarnerMedia Loses $1.5B Due To Pandemic Downturn

The impacts of the coronavirus pandemic on AT&T and WarnerMedia are far reaching, totaling $2.8 billion in the second quarter alone. Overall, AT&T revenue declined 9% YoY to $45 billion in Q2. CEO John Stankey expects the effects of the coronavirus to become the “business norm well into next year.” AT&T’s WarnerMedia division took theContinue reading »

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Q2: Twitter Continues To Thirst For DR Dollars With Mixed Results

The direct response advertising that’s proven itself to be a resilient mainstay for other platforms during COVID-19 remains elusive for Twitter. But that’s not for a lack of trying. Twitter completed the long-promised rebuild of its ad server in the second quarter and is making progress on accelerating its performance ads road map, CEO JackContinue reading »

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American, Southwest, Alaska and United All Saw Revenue Drop Over 80% in Q2

As American, Southwest and Alaska airlines all released their second-quarter finances this morning, the bonanza of earnings calls repeated the same theme that’s been present since March: Demand is scarce, and the industry is about to get a whole lot smaller come October. “This was one of the most challenging quarters in American’s history,” said…

Instagram for Business: How to Hide Your Contact Info

Did you know Instagram users with business profiles can hide their contact information from their profile? For instance, if your business profile has an “email” button that users can tap to send your company an email, you can choose to hide this button from your profile. Our guide will show you how this is done….

AT&T’s Ad Revenues Shrink by a Third in Brutal, Coronavirus-Decimated Quarter

It’s shaping up to be another rough quarter for traditional television giants, whose advertising businesses have been decimated by the postponement and cancellation of televised sporting events and whose theatrical releases have been put on hold due to the ongoing effects of the Covid-19 pandemic. For AT&T, that translates into an estimated $510 million revenue…