Data-Labor-Technology

The pandemic forced me to rearrange my whole life, from hygiene habits to shopping patterns to family traditions. Everything feels like it has changed, and the numbers show I’m not alone. Our data shows 84% of people plan to maintain the routines they adopted during the Covid-19 crisis even after the crisis is over. This…

Amid the pandemic, global consumer goods giant Unilever has experienced both spikes and dips in demand across its various product categories. While total underlying sales declined 0.3% for the quarter ending June 30, beating analysts’ expectations, the maker of Dove soap and Hellmann’s mayonnaise also saw revenue in North America climb 9.5% during the same…

The impacts of the coronavirus pandemic on AT&T and WarnerMedia are far reaching, totaling $2.8 billion in the second quarter alone. Overall, AT&T revenue declined 9% YoY to $45 billion in Q2. CEO John Stankey expects the effects of the coronavirus to become the “business norm well into next year.” AT&T’s WarnerMedia division took the… Continue reading »

The post WarnerMedia Loses $1.5B Due To Pandemic Downturn appeared first on AdExchanger.

The direct response advertising that’s proven itself to be a resilient mainstay for other platforms during COVID-19 remains elusive for Twitter. But that’s not for a lack of trying. Twitter completed the long-promised rebuild of its ad server in the second quarter and is making progress on accelerating its performance ads road map, CEO Jack… Continue reading »

The post Q2: Twitter Continues To Thirst For DR Dollars With Mixed Results appeared first on AdExchanger.

As American, Southwest and Alaska airlines all released their second-quarter finances this morning, the bonanza of earnings calls repeated the same theme that’s been present since March: Demand is scarce, and the industry is about to get a whole lot smaller come October. “This was one of the most challenging quarters in American’s history,” said…

Did you know Instagram users with business profiles can hide their contact information from their profile? For instance, if your business profile has an “email” button that users can tap to send your company an email, you can choose to hide this button from your profile. Our guide will show you how this is done….

It’s shaping up to be another rough quarter for traditional television giants, whose advertising businesses have been decimated by the postponement and cancellation of televised sporting events and whose theatrical releases have been put on hold due to the ongoing effects of the Covid-19 pandemic. For AT&T, that translates into an estimated $510 million revenue…

More than 14 million kids and adults attend camp each year, according to the American Camp Association, but the Covid-19 pandemic has made the summer pastimes quite different in 2020. With large, in-person gatherings still unsafe, online camps from home have become a temporary new norm. Brands have hopped on the trend–launching free, interactive programs…

As part of an effort to make programmatic media buys even more transparent, independent audience exchange OpenX is launching a new system making it easier for advertisers and agencies to access server
log-level reporting to analyze their buys. The system, aptly dubbed BIDS (for Bidding Intelligence Data Set), enables buyers to access their log data directly via cloud data platform Snowflake.

The agency is teaming with Atlanta filmmaker Sherri Daye Scott and local artists to add masks to faces on street art in areas of the city particularly hard hit by the pandemic.