But that would go against history. Google is all about the data.
July 22, 2020 – Turns out the estimates…
Turns out the estimates on the energy efficiency of windmills were way over blown.
Fox Sports Has Sold 90% of Its MLB Regular Season Ad Inventory as Games Kick Off
Networks have been eagerly awaiting the return of live sports to their airwaves and the billions in dormant national ad revenue those games bring with them. For Fox Sports, that much-anticipated moment arrives Saturday, as it kicks off its Major League Baseball regular season coverage with a quadruple-header: three consecutive games on Fox followed by…
When STDs Go Up, Condom Prices Come Down, Thanks to This Data-Driven Campaign
Just like stocks, STDs are “publicly traded” and can obviously make sex a high-risk activity-which is the key insight driving a new, data-fueled project for condom brand LifesStyles in Australia. The New York office of Agency FCB/Six has developed a stock market-inspired campaign platform called “Publicly Traded,” a website that uses real-time Australian search engine…
Summer Of Sharks For Syfy, Discovery, NatGeo
Syfy’s shark movies are all campy, to say the least. And some of that Syfy camp seems to have rubbed off on Discovery and NatGeo.
Father’s Day Was Different But Still Hot on Facebook and Instagram in June 2020
Facebook and Instagram users didn’t let a global pandemic damp their enthusiasm for Father’s Day, as it was far and away the hottest Hot Topic for June 2020 on both platforms, according to research arm Facebook IQ. Father’s Day was joined in the Holidays & Events category by Juneteenth and Independence Day. The fight for…
AI Text Generator GPT-3 Is Learning Our Language—Fitfully
The new program from OpenAI shows how far the field has come—and how far it has to go.
America Eagle’s Effective Use of TikTok Stars; And the Biggest Ad Ever: Wednesday’s First Things First
Welcome to First Things First, Adweek’s daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here. American Eagle Highlights Gen Z’s TikTok Talents in First Remotely…