Index Exchange Is Taking LiveRamp’s Cookie-less Identity Product Global

Index Exchange is the first supply-side platform to take LiveRamp’s cookie-less identity product global. The expansion builds on last year’s partnership that saw LiveRamp integrate its IdentityLink (IDL) product with the supply-side platform’s IX Wrapper product as part of an effort to connect publisher and advertiser audiences without having to rely on a third-party cookie….

Even the Best AI Models Are No Match for the Coronavirus

Many so-called “quantitative funds” that mine historical data to make trading decisions fared poorly in March, when stocks fell sharply amid coronavirus fears.